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TRIPEPI SMITH marketing - technology - public affairs Policy Strategy Expertise — Tripepi Smith can use its knowledge of policy matters and develop key talking points that align with areas of interest for the City. Example Work: Tripepi Smith (Ryder Todd Smith) supported community education efforts related to a storm water parcel tax measure in the City of Culver City. Measure CW was passed with more than 73 percent support. Tripepi Smith coordinated the messaging, graphic design and digital efforts for resident education on the measure. Measure Page: htt_T://bid/2DgTYE1 Example Work: Tripepi Smith (Melanie James & Ryder Todd Smith) supported community education efforts related to the Fountain Valley Crossing Specific Plan effort. This included assembly of a FAQ to address community misinformation. FAQ Page: http://www.fountainvalley.org/Faq.aspx?QID=277 Graphic Design Management — Tripepi Smith has two fulltime in-house graphic artists with access to the complete Adobe Creative Suite. Our artists' experience working in public affairs expedites their development process and reduces the possibility of design direction being lost in translation. Example Work: For the City of Millbrae, Tripepi Smith (Melanie) created a series of flyers and online ads to promote their Water Utility Infrastructure Study Sessions. The City used these to help inform their community about the issues with the current system and the impacts and needs of replacing pipes and pumps. First Session Flyer: http://bit.ly/2z7hU9F Second Session Flyer: http://bit.ly/2kQUIHC Third Session Flyer: 'http://bit.1�L/2COZUD1 Sample Facebook Advertisement for Third Session: http://bit.ly/2kUwOpY Tripepi Smith also produced a postcard for their sewer modernization public workshop. The goal of the postcard was to inform all Millbrae residents about the workshop so they could attend and learn about the program's goals: htto://bit:1y/2o0JaXy 10 2513-21