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of this Agreement, Customer agrees that Agency360 may (i) terminate this Agreement pursuant to Section 8 or <br />(ii) with timely telephonic or electronic notice to Customer, suspend access to the Services if Agency360 <br />reasonably concludes that the Services (A) are being used to engage in denial of service attacks or illegal activity; <br />or (B) are causing immediate, material, and/or ongoing harm to Agency360 or others. If Agency360 suspends <br />Customer's access to the Services, Agency360 shall use commercially reasonable efforts to limit the suspension to <br />the offending portion of the Services and resolve the issues causing the suspension of Services. Customer further <br />agrees that Agency360 shall not be liable to Customer nor to any third party for any suspension of the Services <br />under such circumstances as described in this Section, Customer and Users acknowledge that Agency360 will <br />cooperate fully with investigations of violations of systems or network security at other sites, including <br />cooperating with law enforcement authorities in investigating suspected criminal violations. <br />3. Confidentiality. <br />(a) Confidential Information. The Customer and Agency360, as the case may be, (the "Receiving <br />Party") shall hold in trust for the other party hereto (the "Disclosing Party"), shall not disclose to any person, <br />firm or entity other than the Receiving Party's employees and agents who have a need to know such information <br />in order to perform the Services, and shall not use in any way detrimental to the Disclosing Party, any confidential <br />or proprietary information of the Disclosing Party ("Confidential Information"). For purposes of this <br />Agreement, "Confidential Information" shall include Customer Data, each party's proprietary technology, <br />business processes and technical product information, designs, issues, all communication between the Parties <br />regarding the Services, and any information that is clearly identified in writing at the time of disclosure as <br />confidential. Notwithstanding the foregoing, Confidential information shall not include information that; (i) is <br />known publicly; (ii) is generally known in the industry before disclosure; (iii) has become known publicly, <br />without fault of the Receiving Party; (iv) the Receiving Party becomes aware of from a third party not bound by <br />non -disclosure obligations to the Disclosing Party and with the lawful right to disclose such information to the <br />Receiving Party; (v) is independently developed by the Receiving Party without use of or reference to the <br />Disclosing Party's Confidential Information; or (vi) is aggregate data regarding use of Agency360's products and <br />services that does not contain any personally identifiable or Customer -specific information, <br />(b) Non -Disclosure Obligations. Each party agrees: (i) to keep confidential all Confidential <br />Information; (ii) not to use or disclose Confidential Information except to the extent necessary to perform its <br />obligations or exercise rights under this Agreement or as directed by the Disclosing Party; (iii) to protect the <br />confidentiality thereof in the same manner as it protects the confidentiality of similar information and data of its <br />own (at all times exercising at least a reasonable degree of care in the protection of such Confidential <br />Information); and (iv) to make Confidential Information available to authorized persons only on a "need to know" <br />basis. Either party may disclose Confidential Information on a need to know basis to its contractors and service <br />providers who have executed written agreements requiring them to maintain such information in strict confidence <br />and use it only to facilitate the performance of their services in connection with the performance of this <br />Agreement. Notwithstanding the foregoing, this Section will not prohibit the disclosure of Confidential <br />Information to the extent that such disclosure is required by law or order of a court or other governmental <br />authority or a regulation. <br />4. Intellectual Property. <br />(a) Ownership of Customer Data. As between Agency360 and Customer, all title and intellectual <br />property rights in and to the Customer Data is owned exclusively by Customer, provided that in the event <br />6 <br />