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DocuSign Envelope ID: 2117C8AG-DE59-0584-A333-CF93810B6E45 <br />0 <br />Branding <br />Guidelines <br />As host to 150 events and shows a year and attracting millions of visitors annually, the OC Fair <br />& Event Center is a major destination point in Southern California for entertainment, education, <br />and recreation. In addition, the property and its events are a vital part of the local Orange County <br />culture, history and landscape. <br />In order to best represent the OC Fair & Event Center, its events and shows, and the local <br />community, a consistent and well -associated branding and logo have been created. Visit <br />ocfair.com/logos for the official logos. <br />This information and logo artworkfiles are also available online at rvwtv.oc air.cotn/Jogos <br />When the property is referenced or mentioned, the following are approved terms: <br />1. OC Fair & Event Center <br />2. OCFEC <br />3. OC Fair & Event Center, Costa Mesa <br />4. OC Fair & Event Center, Costa Mesa, California <br />And in the event the state association is required, the following are approved: <br />1. 32nd District Agricultural Association, State of California <br />2. 32nd DAA, State of California <br />Terms NOT approved include: <br />1. OC Fairgrounds <br />2. Orange County Fairgrounds <br />3. Orange County Fair & Event Center <br />4. Orange County Fair & Expo Center <br />5. Orange County Fair & Exposition Center <br />6. Orange County Event Center <br />7. Orange County Expo Center <br />8. Orange County Fairgrounds Expo Center <br />9. Costa Mesa Fairgrounds <br />10. Costa Mesa Event Center <br />11. The Fairgrounds <br />12. The Fairgrounds in Costa Mesa <br />13. Orange County Fair <br />Please sign below and return to your OCFEC coordinator: <br />I have read and understand these brandinggaidetiaesfor the OC Fair & Event Center. <br />OC Fair & Event Center • 32nd District Agricultural Association <br />88 Fair Drive, Costa Mesa, CA 92626 • (714) 708-1500 • oefaicconn <br />