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(' 'Pyramid Group International, Inc. <br />Introduction Letter <br />September 10, 2021 <br />Mr. Nabil Saba, PE <br />Executive Director <br />Public Works Agency <br />20 Civic Center Plaza M-21 <br />Santa Ana, CA 92702 <br />Mr. Saba, <br />Pyramid Group International (PGI) is pleased to submit this proposal for assisting the City of <br />Santa (City) in the initial phases of the construction of digital billboards and digital banners. <br />Following the selection of an outdoor advertising company to design, construct, maintain <br />and operate digital billboards at freeway locations and on streets within the City, the selected <br />company will first prepare a detailed feasibility study to assess the optimal number of <br />locations along freeways (Interstate S/State Route 22 and State Route SS) and City streets. <br />The scope of the proposed work also includes support in the initial phases of project <br />commencement for the outdoor advertising company selected to provide continuous bus <br />stop and bus shelter advertisement and maintenance service. <br />PGI is prepared and qualified to assist the City with the above described project and, <br />specifically, with the following scope of work items: <br />Project initiation and preparation for the project kick-off meetings for: <br />o Digital billboards and digital banners <br />o Bus stop and bus shelter <br />Agreement between City and outdoor advertising company <br />o Final location of billboards and banners <br />o Buildout schedule <br />• Management, meetings and presentations <br />