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7 <br />FIRM AND PERSONNEL EXPERIENCE <br />QUALIFICATIONS <br />At RSG, we believe housing is a basic human right and the foundation of a stable and successful community. <br />We are passionate about creating opportunities for residents to live in housing they can afford, helping to <br />provide the necessary platform to nurture and protect quality of life for all residents. RSG understands the <br />critical role that housing and in particular, affordable housing, for all income levels plays. Without an <br />adequate supply of affordable housing, communities are deprived of the opportunityto thrive and issues like <br />homelessness, overcrowding, and economic decline can take hold. <br />We see our role astechnicians, advisors, and extensions of staff to local governments and developers, sharing <br />a common vision of producing and maintaining healthy and affordable housing in communities. As <br />practitioners, we know firsthand that there is no one -size -fits -all solution to the State's housing crisis and are <br />ready to dig in and help our clients find solutions that work best for them. RSG's housing clients have included <br />cities, counties, housing successor agencies, housing authorities, and developers. We have experience <br />working in coastal communities, major cities, urban areas, Central Valley agricultural communities, islands, <br />and rural areas from Southern to Northern California. We are adept at brainstorming and developing <br />strategies and programs, implementing and overseeing affordable housing programs and developments, <br />performing complex affordable housing underwriting, identifying gap financing resources, and ensuring <br />compliance with State and Federal guidelines. <br />We are not only consultants in the field, but leaders in the industry as well. As active policy committee <br />members of the San Diego Housing Federation and the Non -Profit Housing Association of Northern California, <br />we give a voice to the challenges our clients and communities face in the State by influencing legislative <br />initiatives. We collaborate with industry leaders, other consulting firms, and community stakeholders <br />throughout the State to share local success stories, build capacity and broader successes in the State, and <br />remove impediments to communities' ability to reach housing goals. Like you, we hope to solve the housing <br />crisis in the State and live in communities where all populations are adequately served and housed. We know <br />there is a ton of work to do and here at RSG we are ready to roll -up our sleeves up and get to it! <br />Creating and Achieving Strategic Planning Goals <br />Affordable housing can uplift and transform a community not onlythrough elevating residents' quality of life, <br />but also, increasing diversity, improving neighboring property values, and attracting more businesses and <br />jobs. Understanding community needs and the role strategic planning plays is a key step in advancing the <br />development of affordable housing. RSG evaluates community needs by understanding State and Federal <br />housing goals and requirements, evaluating local housing element goals and RHNA requirements, evaluating <br />local market opportunities and constraints, assessing local community demand and demographics, and <br />understanding local politics and staffing resources. <br />RSG fully understands the nuances involved in developing both short- and long-term affordable housing. <br />strategies and market studies. We help our clients identify appropriate development programming <br />alternatives, explore policy implementation, and identify available financial and real property resources to <br />help reach goals. We work closely with our clients to formulate precise, accurate, and project -specific <br />solutions and analyses. <br />Affordable Housing Underwriting and Gap Financing Resources <br />Developing affordable housing is more of an art than a science and each project comes with its own unique <br />issues to ensure that gap financing is secured. We work behind the scenes to help our clients navigate <br />through the complex task of developing affordable housing. RSG advises on crafting appropriate <br />development programs, including funding assistance strategies that balance the developer and community's <br />interests. Development programming evaluations are performed to identify financially feasible opportunities <br />and examine alternatives that will result in projects having long-term economic viability while fulfilling the <br />