CORRESPONDENCE - #39 - Laserfiche WebLink

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Orozco, Norma From: Rodriguez, Yaneth <ylr@med.usc.edu> Sent: Tuesday, December 21, 2021 3:39 PM To: eComment; Sarmiento, Vicente; Mendoza, Nelida; Bacerra, Phil; Penaloza, David; Lopez, Jorge (SAPD); Penaloza, David; Phan, Thai; Hernandez, Johnathan Cc: Lourdes Baez Conde;Jessica L. Barrington-Trimis; 'ylr@usc.edu' Subject: Info & Education for Agenda item #39 Ordinance Prohibiting the Sale of Flavored Tobacco Products Attachments: Flavor and E-cigarette_Info Sheet_05.22.19 (updated w logo) FINAL PDF.pdf; Tobacco Retail Licensing and Youth Product Use.pdf, Examining Hookah as an Introduction to Nicotine Products among College Students.pdf, Measurement and predictive value of susceptibility to cigarettes ecigarettes cigars and hookah among Texas adolescents.pdf Importance: High Dear Mayor and City Council Members of the City of Santa Ana, I am writing in regards to agenda item#39 "Ordinance Prohibiting the Sale of Flavored Tobacco Products." Attached is an information sheet which contains research findings from the University of Southern California's Tobacco Center of Regulatory Science (USC TCORS). I also attached the journal articles where some of the information below can be found. I hope this information is useful in your consideration of prohibiting the sale of Flavored tobacco Products. A main research point I would like to highlight is that a strong comprehensive ordinance to regulate e-cigarettes, flavored,and menthol tobacco products has tremendous potential to substantially reduce youth-use of tobacco products including e-cigarettes. A Southern California research study showed that strong a tobacco retail license and enforcement preventing sales to minors was associated with lower rates of youth and adult initiation of combustible and e-cigarette use. A comprehensive ban on the sale of flavored tobacco products would include traditional combustible menthol cigarettes and cigars, as well as chewing tobacco and flavored hookah. I have also attached to this email additional information for your consideration regarding hookah. For each of the data points below, I have included a copy of the PDF article with important data points highlighted. Hookah considerations: • Hispanic/Latinx adolescents are more susceptible to hookah and 44% more likely reported current hookah use. • One out of four college nicotine users started with hookah. We hope that this research can educate and inform your decisions. Please let me know if you have any questions our team may be able to answer. Thank you, Yaneth Rodriguez Yaneth L. Rodriguez, MPH Center for Health Equity in the Americas Department of Population and Public Health Sciences Keck School of Medicine of USC University of Southern California i