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STATE OF CALIFORNIA DEPARTMENT OF HOUSING (3)
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STATE OF CALIFORNIA DEPARTMENT OF HOUSING (3)
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Last modified
4/28/2022 9:47:51 AM
Creation date
2/11/2022 1:21:37 PM
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Contracts
Company Name
STATE OF CALIFORNIA DEPARTMENT OF HOUSING
Contract #
A-2021-103
Agency
Community Development
Council Approval Date
6/15/2021
Expiration Date
4/29/2022
Destruction Year
2027
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DocuSign Envelope ID: 8EOAA857-C16D-4D7F-9571-70EB9C15832D <br />SCAG MOU#: M-006-22 <br />SCAG OWP #: 225.3564.17 <br />Through their Affordable Housing Sustainable Communities Award, the City of Santa Ana (City) has <br />budgeted $22,500 to place Go Htanan advertisements in conjunction with their affordable housing project. <br />In 2021 the City worked with a SCAG-provided media vendor to create an advertisement plan, which <br />included advertisement type, creative, ad locations, and schedule. The City selected Clear Channel to deploy <br />the ads. Through its Co -Branded Material Request Program, SCAG will provide art files of the requested Go <br />Human advertisements. Clear Channel will print and place the ads. SCAG will invoice the City of Santa Ana <br />for $22,500 and will use those funds to purchase the advertisement space from Clear Channel. <br />The work comprises the following milestone. <br />Task 1: Media Purchase <br />SCAG will utilize the fields from the City of Santa Ana to purchase advertisement space from Clear Channel <br />for the Go Human campaign. The advertisement space and schedule will be negotiated by the City of Santa <br />Ana and its developer partner, Meta Housing Corporation, <br />SCAG shall be responsible for the payment of the ad space to the vendor. <br />Milestone: Purchase of advertisement space, <br />Page I10 <br />
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