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)CTA Response City ResponsA Safety, cleanliness • Added security 3:30 p.m. to 6:00 a.m. and weekends 10:30 p.m.to 6:30 • Increased security at parking and sidewalk a.m., to discourage entry into construction zone structures accessibility • Daily safety and cleanliness inspections implemented • Additional crowd fencing installed Increased signage • Added additional signage, including "Open for Business" signs, directional signage to parking structures, and signs at the entrance points to Downtown, including four locations approximately 0.5 mile from Downtown • Other updated signage in process for implementation: business window signage, Eat Shop Play banners, parking structure banners, and marquee and wayfinding/business directory A -frames Requests for direct • Marketing support provided through agreements with the Downtown financial Business Associations ($200,000) and Santa Ana Business Council assistance and ($200,000) marketing support • Staff evaluating potential options to modify or extend agreements prior to Board consideration • Marketing support provided through paid social media ads for Eat Shop Play participants • Paid media to increase patronage of Downtown businesses • Developed and distributed E-tool kit to business associations Expedited • Discussions underway with contractor regarding additional work hours, construction including weekends, and/or increased work areas • Discussions subject to cost proposal and potential schedule efficiencies Availability of free • Produced and distributed maps of free parking locations parking • Assistance with installation of additional signage • On March 1, 2022, the Santa Ana City Council approved a Business Interruption Fund of $1.5 million to provide financial relief to Downtown businesses, as defined by the City's program requirements • City of Santa Ana in support of expedited construction • City of Santa Ana approved increased duration of free parking in Downtown parking structures 5 /Z