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information relating to the Disclosing Party's technology, customers, business plans, promotional and <br />marketing materials, statistics, technical information, finances and other business affairs, (11) third - <br />party information that the Disclosing Party is obligated to keep confidential, and (iii) the contents and <br />provisions contained in this Agreement. <br />Any information provided by us that is Confidential will be clearly labelled as "Confidential" at the <br />time it is provided. For the avoidance of doubt, we shall not use any of your data in presentation <br />materials (unless the data has been fully anonymised) without your prior written consent. <br />18.2 The Receiving Party shall protect the Confidential Information by using the same degree of care, but <br />no less than a reasonable degree of care, to prevent the unauthorized use, dissemination, or <br />publication of the Confidential Information as The Receiving Party uses to protect its own confidential <br />information of like nature. The Receiving Party shall restrict disclosure of Confidential Information to <br />its employees, agents and assigns with a need to know and shall advise them of the requirements of <br />this Agreement. <br />18.3 Confidential Information does not include any information that: (1) is or becomes publicly available <br />without breach of this Agreement, (11) can be shown by documentation to have been known to the <br />Receiving Party at the time of its receipt from the Disclosing Party, (iii) is received from a third party <br />who did not acquire or disclose such information by a wrongful or tortious act, or (iv) can be shown <br />by documentation to have been independently developed by the Receiving Party without reference <br />to any Confidential Information. <br />18.4 The Receiving Party may use Confidential Information only in pursuance of its business relationship <br />with the Disclosing Party. Except as expressly provided in this Agreement, the Receiving Party will <br />not disclose Confidential Information to anyone without the Disclosing Party's prior written consent. <br />The Receiving Party will take all reasonable measures to avoid disclosure, dissemination or <br />unauthorized use of Confidential Information, including, at a minimum, those measures it takes to <br />protect its own confidential information of a similar nature. <br />18.5 The Receiving Party will restrict the possession, knowledge and use of Confidential Information to its <br />employees, agents and assigns (collectively, "Personnel") who (i) have a need to know Confidential <br />Information in connection with the parties' business relationship, and (ii) when requested by the <br />Disclosing Party on a case by case basis, have executed written agreements obligating them to <br />protect the Confidential Information. <br />18.6 The Receiving Party may disclose Confidential Information as required to comply with binding orders <br />of governmental entities that have jurisdiction over it, provided that the Receiving Party: (1) gives the <br />Disclosing Party reasonable written notice to allow the Disclosing Party to seek a protective order or <br />other appropriate remedy, (ii) discloses only such information as is required by the governmental <br />entity, and (iii) uses commercially reasonable efforts to obtain confidential treatment for any <br />Confidential Information so disclosed. <br />18.7 All Confidential Information will remain the exclusive property of the Disclosing Party. The Disclosing <br />Party's disclosure of Confidential Information will not constitute an express or implied grant to the <br />Receiving Party of any rights to or under the Disclosing Party's patents, copyrights, trade secrets, or <br />trademarks or other intellectual property rights. <br />18.8 The Receiving Party will notify the Disclosing Party immediately upon discovery of any unauthorized <br />use or disclosure of Confidential Information or any other breach of this Agreement by Receiving <br />Party. The Receiving Party will cooperate with the Disclosing Party in every reasonable way to help <br />the Disclosing Party regain possession of such Confidential Information and prevent its further <br />unauthorized use. <br />18.9 The Receiving Party will return or destroy all tangible materials embodying Confidential Information <br />(in any form and including, without limitation, all summaries, copies and excerpts of Confidential <br />Information) promptly following the Disclosing Party's written request. At the Disclosing Party's option, <br />the Receiving Party will provide written certification of its compliance with this Section. <br />19. Liability <br />19.1 Neither party excludes or limits liability to the other for death or personal injury caused by its <br />negligence. <br />19.2 In no event shall either party be liable to the other for: (a) loss of use, profits, business, revenue or <br />goodwill; (b) loss of data; (c) loss of savings (whether anticipated or otherwise); and/or (d) indirect, <br />special, punitive, incidental, exemplary, or consequential loss or damages of any kind arising out of <br />or relating to the Services provided under this Agreement even if such party has been advised of the <br />possibility of such damages. <br />