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<<GOALCM-1: RECREATION AND CULTURE <br />POLICY CM-1.10 <br />COMMUNITY ATTRACTIONS <br />Incorporate placemaking elements and technology into <br />existing and new parks and facilities to encourage use <br />of public spaces, access to educational resources, and <br />community -led activities. <br />. Boca de Oro Festival <br />POLICY CM-1.11 <br />PROGRAM INCENTIVES <br />Incentivize use of privately owned property to promote <br />recreation, health, wellness, and artand culture programs. <br />E©mM <br />The Boca De Oro Festival of Literary Arts and Culture or "mouth of gold," curates diverse and evocative writers, poets, storytellers, and <br />artists who present their work through literary readings, workshops, panel discussions, poetry slams, spoken ward styles, and visual art <br />experiences. An outgrowth of the monthly Art Walks, which started in the 1990s in collaboration with local artists, Boca de Oro is the <br />result of community engagement with Santa Ana's small businesses through the Santa Ana Business Council in partnership with Santa <br />,na Unified School District, Santa Ana College, and the City of Santa Ana. <br />Photo courtesy of Downtown Inc.;. poster illustration by Santa Ana illustrotorand artist Barbie Godoy <br />CITY OF SANTA ANA GENERAL PLAN 1� rr .1..•• <br />