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POLICY FRAMEWORK POLICY EP-1.1 PROTECT INDUSTRIAL Protect industrial uses that provide quality job opportunities, including middle -income jobs; provide for secondary employment and supporting uses; and maintain areas where smaller emerging industrial uses can locate in a multitenant setting. Eq S POLICY EP-1.2 ATTRACT BUSINESS Strengthen and expand citywide business attraction efforts in order to achieve the city's full employment potential. Eq S POLICY EP-1.3 LIVING -WAGE EMPLOYMENT Promote new and retain existing job -producing businesses that provide living -wage employment opportunities. Eq S POLICY EP-1.4 JOB SKILLS Pursue available financial and tax incentives to improve residents' employment skills and workforce preparation. Eq Ed POLICY EP-1.5 ACCESS THROUGH EDUCATION Support education and employment training on a citywide basis to improve access to higher -wage and emerging occupations. Eq Ed too CITY OF SANTA ANA GENERAL PLAN POLICY EP-1.6 COMPREHENSIVE APPROACH Collaborate with chambers of commerce, educational institutions, and other partners to prepare residents to seek and thrive in current and emerging employment environments. Ed POLICY EP-1.7 TARGETED RESOURCES Target business attraction and retention resources to firms with high positive net revenue implications for local government, particularly those engaged in business -to - business taxable sales transactions. 15 POLICY EP-1.8 GROWING TAX BASE Collaborate with the chambers of commerce to promote fiscal stability and growth of sales tax and employment generating businesses in the city. POLICY EP-1.9 AVOID CONFLICT OF USES Avoid potential land use conflicts by prohibiting the location of sensitive receptors and noxious land uses in close proximity. H I Eq S POLICY EP-1.10 CREATIVE CLASS Target the attraction of arts and culture related industries to create jobs, attract investments, and stimulate the local economy through tourism.