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Zoning Ordinance Amendment No. 2022-01 (Billboards Ordinance) <br />June 21, 2022 <br />Page 3 <br />2 <br />7 <br />3 <br />9 <br />billboards would remain legal nonconforming. However, the proposed ordinance would <br />allow installation of digital billboards in exchange for removal of static billboards citywide. <br />Proposed Ordinance <br />The proposed ordinance would allow the construction of new digital billboards and <br />reconstruction of eligible existing, static billboards to contain digital displays. Digital <br />billboards would be permitted only on sites near a freeway, and new static displays would <br />be prohibited. Depending on the type of construction or conversion proposed, digital <br />billboards would require administrative (staff) review and approval, or approval of a <br />conditional use permit (CUP) by the Planning Commission. Table 1 of this report outlines <br />the proposed review and approval process. <br />Table 1: Proposed Review and Approval Process <br />All digital billboards would be subject to execution of an operating agreement of form and <br />content acceptable to the City Manager. The use of operating agreements is similar to <br />existing procedures and templates in use for other unique project types, such as <br />commercial cannabis businesses. Table 2 of this report illustrates the proposed <br />development standards for digital billboards. <br />Billboard Type Permit Type <br />Required <br />Approving <br />Body <br />Public Hearing <br />Required <br />Development Project <br />Plan Director of PBA <br />Conditional Use <br />Permit <br />Planning <br />Commission <br />New Digital Billboard <br />Operating Agreement City Manager <br />Yes <br />Development Project <br />Plans Director of PBAConversion/Reconstruction <br />of Existing Freeway-Oriented <br />Static Billboard Operating Agreement City Manager <br />No <br />Development Project <br />Plan Director of PBA <br />Conditional Use <br />Permit <br />Planning <br />Commission <br />Conversion/Reconstruction <br />of Existing Freeway-Oriented <br />On-Premise Sign <br />Operating Agreement City Manager <br />Yes <br />Development Project <br />Plan Director of PBA <br />Conditional Use <br />Permit <br />Planning <br />Commission <br />Relocation of Existing Static <br />or Digital Billboards (1) <br />Operating Agreement City Manager <br />Yes <br />Notes: <br />1. If required and permitted by the California Outdoor Advertising Act, as amended from time to time.