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CITY OF SANTA ANA <br />RFP NO.: 20-139 <br />DESIGN, CONSTRUCTION, MAINTENANCE AND MANAGEMENT <br />OF DIGITAL BILLBOARDS AND MANAGEMENT OF BUS SHELTERS AND STOPS <br />• Color calibration to ensure consistent image quality <br />• Remote shutdown capability <br />• Screen sizes and pixel dimensions <br />• Unless otherwise specified in the proposal, it is assumed that each digital banner <br />will be double -sided <br />ii. The City is in the process of writing an off -premises commercial advertising signs <br />ordinance. The requirements that are anticipated to be included in the ordinance are <br />presented below in sections c through h. In developing the proposal, the proposer <br />should take these requirements into consideration, as well as the requirements <br />generally encountered on similar projects. <br />iii. Construction and operation requirements: <br />• Regularly scheduled onsite maintenance <br />• Internal service access for safety and improved appearance (no visible catwalks) <br />• Constructed to comply with all applicable City codes <br />• Engineered foundation, anchoring mechanism, and support system <br />iv. The Agreement will require the Company to maintain, repair, and upgrade the digital <br />banners as needed to provide the best available digital banner technologies during the <br />term of the Agreement. <br />c. Application Requirements <br />Every application for the construction of a new digital banner will be filed with the written <br />consent of the City on forms required by the Planning Division and shall be, at a minimum, <br />accompanied by the following information: <br />i. A pictorial representation of, and other information about, the proposed digital banner, <br />disclosing overall dimensions, dimensions of letters and figures, colors, materials, copy, <br />and illumination characteristics. <br />ii. A plan of the site on which the proposed digital banner will be located, indicating the <br />precise location of the banner, existing and proposed landscaping, other site <br />improvements, and proximity to the edge of pavement of an adjacent freeway or <br />sidewalk. <br />iii. A vicinity map depicting the location of all proposed banners, any landmarks as <br />designated on the General Plan that are within one thousand (1,000) feet of the proposed <br />Page 8 of 18 <br />