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Item 18 - Agreement for Police Department Public Awareness Campaigns
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Item 18 - Agreement for Police Department Public Awareness Campaigns
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City Clerk
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Agenda Packet
Agency
Clerk of the Council
Item #
18
Date
9/21/2021
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<br /> 22 <br />g. Prepare and submit Task Completion Letter(s) with appropriate invoices to Santa <br />Ana’s Project Manager. <br /> <br />Santa Ana Responsibilities: <br />a. Maintain project communications with the Comm LAB Project Manager. <br />b. Manage the efforts of ROC involved staff and coordinate ROC activities with the <br />Comm LAB Project Manager. <br />c. The Project Manager must ensure that personnel have ample time, resources, and <br />expertise to carry out their respective tasks and responsibilities. <br />d. The Project Manager or his designee will participate in status meetings with the <br />Comm LAB Project Manager on a monthly basis or as may otherwise be <br />reasonably required to discuss project status. <br />e. Provide timely responses, within ten (10) business days, to issues raised by the <br />Comm LAB Project Manager. <br />f. Liaison with all Santa Ana-provided third-party vendors and associated systems. <br />g. Ensure acceptable Change Orders are approved by authorized signature(s). <br />h. Ensure acceptable Task Completion Letter(s) are approved by the Project <br />Manager or his designee. <br />i. Ensure timely payment of invoices. <br />j. Ensure Comm LAB access to server and network equipment and work areas on a <br />24x7 basis, with pre-authorization for off-hours. <br />k. Provide workspace for Comm LAB personnel as reasonably requested. <br /> <br /> <br />SOW Format: <br /> <br />Each task includes the following: Title, Objective, Task Description, Responsibilities and <br />Completion Criteria. The tasks are depicted on the project schedule. All parties recognize that the <br />SOW is not formatted chronologically with contractual obligations defaulting to the Project <br />Schedule unless otherwise noted. <br /> <br />TASK 1: 2021-22 MARKETING ROADMAP <br /> <br />Objective: <br />Create, establish and implement a formal marketing plan and road map to best promote and <br />provide outreach for ROC during the campaign period. The road map will include target <br />audiences, objectives, management procedures and proposed activities. <br /> <br />Task Description: <br />Develop, refine, review and approve plans for all campaign initiatives, including the marketing <br />plan and project schedule. Activities include: <br /> <br />a. Launch Meetings – conduct a minimum of two meetings with the Santa Ana Project <br />Manager to present strategies and recommendations and to get approval to proceed <br />with the Road Map.
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