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Rainbow Crosswalks in Downtown Santa Ana <br />July 20, 2021 <br />Page 3 <br />1 <br />9 <br />0 <br />7 <br />In 2015, the City of Atlanta chose to paint the intersection of 10th Street and Piedmont <br />Avenue, known by locals as a largely gay community, rainbow colors to signify a sign of <br />unity during Atlanta Pride Week. In 2017, the Atlanta City Council made the decision to <br />make the painted crosswalks permanent, doing so on the one-year anniversary of the <br />Pulse Nightclub Massacre. The cost of the entire project was $196,000, which included <br />permits, lane closures, and the cost of staff time needed to direct traffic. The city used <br />thermal plastic tiles instead of paint, with a life expectancy of 10 years. The project was <br />paid for by the City’s transportation funds and represents three-tenths of one percent of <br />the city’s transportation budget. This number does not include the annual maintenance of <br />the project, which is subject to the city’s discretion. The project followed city policy <br />guidelines and did not conflict with the MUTCD requirements because of the inclusion of <br />the white limit lines on the crosswalks. <br />Long Beach, California <br />Figure 2: Rainbow Crosswalks being Painted in Long Beach, CA <br />The City of Long Beach painted four corridors in a rainbow colorway along the Broadway <br />Corridor intersections with Junipero, Cherry, Falcon, and Orange Avenues in 2015. These <br />corridors are located within Alamitos Beach, one of the city’s well-known gay <br />communities. The cost of the entire project process was $31,000, which includes the cost <br />of installation for each individual crosswalk and the traffic control. The sole cost for the <br />installation of the painted crosswalk was $6,759, with the rest of the budget being <br />dedicated to traffic control as the chosen intersection experiences heavy traffic. The <br />budget for this project was fully funded through State funding, with the monies being <br />allocated from the city’s gas tax fund.