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Support Small Business for a thriving Santa Ana. <br />Parking Meters <br />- DTSA has 3 Parking Meter Zones. <br />0 1. Willard Zone: 8am-8pm, Mon -Fri, $1/hour ($1.40/hr w/app) <br />0 2. Midtown Zone: 8am-8pm, Mon -Sat, $1/hour ($1.40/hr w/app) <br />0 3. Downtown Zone: 8am-10pm, Mon -Sun, $2/hour ($2.40/hr w/app) <br />- Downtown Zone is the only zone that goes till 10pm. <br />- Downtown Zone is the only zone that is 7 days a week. <br />- Downtown Zone is the only zone that cost $2 an hour. More than most Orange <br />County beach cities during "Peak Season". More than Downtown L.A. <br />- We need to make it easier and less expensive for customers to visit and patronize <br />downtown to spend money on retail, food & beverage and events. <br />- Between the cost of parking and the Measure "X" tax, it cost more for everything <br />in Downtown. Most expensive cup of coffee in Orange County. <br />- City Hall, Civic Center & the Courts are closed after 6pm. After 6pm people are <br />here to spend money in Downtown. <br />Here's how we fix it. It may sound counterintuitive, but it will generate TAX REVENUE. <br />2 different suggestions compiled with input from over 30 businesses in Downtown: <br />Suggestion #1: <br />- Amend Ordinance NO. NS-2880 (2015) & Ordinance NO. NS-2978 (2019) <br />- Relax or eliminate parking enforcement. Ticketing so heavily that it's deterring <br />customers & business from returning to Downtown. Mass ticketing on Artwalk <br />nights on 41" Street from LAZ & SAPD all the way till 9:59pm. <br />- Existing code for the 3 parking zones does not accurately reflect current parking <br />conditions in the city. There is an imbalanced pricing model with the city having <br />"1" less city ran parking structure. <br />- Make all meters the same hours (8am-6pm) & at the same rates as the lower <br />Willard & Midtown rate. ($1/hour) <br />- Make all Zones free on Sunday. <br />- All meters should have the ability for credit/debit card capability. Willard & <br />Midtown meters do not have credit/debit card capability. 2015 "Parking <br />Modernization Plan" only modernized 1/3 of meters in the 3 zones. <br />- Allow meters to be used for longer than 2 hours. 3 hours is ideal. <br />- Simplify meter signage. <br />- Create a "Parking Fund Committee" to advocate for the Metered Zones to use <br />the funds for what is best for the area that the funds are being generated from. <br />