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Item 11 - 2023 Travel Santa Ana Annual Report
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Item 11 - 2023 Travel Santa Ana Annual Report
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Last modified
8/1/2024 11:34:54 AM
Creation date
7/31/2024 12:21:10 PM
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City Clerk
Doc Type
Agenda Packet
Agency
Community Development
Item #
11
Date
8/6/2024
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Ml <br />NT A <br />5ANT11 A <br />piSCO <br />u�ua6rtEH <br />THE c <br />giHIIIIM91111 <br />OFFICIAL SANTA ANA UISITORS GUIDE <br />Published the inaugural Santa Ana Visitors Guide. The guide is distributed at California Welcome Centers, Santa <br />Ana hotels, John Wayne Airport, and more locations. A digital version is available in English and Spanish. <br />More than 200 murals and public art are curated into a comprehensive online guide. <br />The guide features images of the art and artist, a description, along with artist information and location. <br />There is a map displaying each location for easy use. <br />Special thanks to the City of Santa Ana and the Public Humanities program at UCI for their efforts, and the <br />research conducted by the Pocket Site's Walking Tour by Mapping Arts Project, Mapping Santa Ana, The <br />Heavy's Public Art Guide, Sparl<OC, and the collection of city -sponsored public artworks. <br />=PROUD <br />SANTANERO <br />o15COVE4 <br />�SANTA ANA'S� <br />cHnNRBIS 3CENE <br />Developed a tourism program to highlight <br />Santa Ana's unique cannabis offerings. <br />The second series of"Proud Santanero" features four locals answering the <br />question "what makes them a Proud Santanero." The locals include: <br />• All Coyle (Ali Coyle Music) <br />• Jeffrey I'll" Jensen (Chapter One: the modern local) <br />• Vanessa Pozzobon (Mission Bar) <br />• Teresa Saldivar (Teresa's Jewelers) <br />The Video series is promoted on YouTube and a designated landing page. <br />ORANGE COUNTY <br />RESTRURRHT <br />WEEK <br />Partnered with Orange County Restaurant Association to support 22 <br />Santa Ana restaurants' participation in OC Restaurant Week. <br />.MRp <br />MM1p ..I <br />EXCELLENCE <br />y1 y1HONDR'NC <br />S11 IN THE MEETINGS INDUSTRY <br />ll]1 <br />Q�Q� � <br />11 <br />n����UM <br />r <br />�{�Lv <br />2023 <br />AW QS Kmekingsgroup <br />wozsrvomxsrax mEcrwcs uouv. usco urvuEa ucErvsE <br />� � <br />wtNNfR <br />fj. <br />• Santa Ana Signatures <br />• "Proud Santanero" Campaign <br />• Santa Ana Stickers <br />• Santa Ana Signatures <br />• Visitors Guide <br />• "Always Bet on Us" video <br />
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