Item 18 - Agreement for Video Production and Technical Services

Home Browse Search

Video Production and Technical Services December 17, 2024 Page 3 • Los Angeles Department of Water and Power • Commercial clients JPW Carlsbad • Event videos • City of Santa Ana Communications, • Other video (Santa Ana CARES Inc. production pandemic response (marketing, PSAs, marketing and videos) etc.) • City of Tustin • City of San Marcos • Western Municipal Water District Under the agreement with Pegasus Studios, the City will pay a monthly rate of $7,200 that will include production services for both regular and special City Council meetings. The scope of work includes: • Two (2) broadcast technicians for all City Council meetings • Administrative services and management • Coordination with City staff, scheduling, consultation, staff training on use of equipment • Ongoing reporting and documentation of Council Chamber equipment, basic A/V maintenance, troubleshooting, and reporting • Coordination with City staff and service vendors for maintenance and repair issues • Broadcast Services including channel schedule management TV Pro Gear, Inc. also submitted a proposal to provide City Council meeting services and has experience in providing this service for other municipalities. Should the need arise, the City could utilize this company for meeting services as a back-up. Because the City does not employ videographers, audio/visual engineers, or other video services staff for citywide video services, it must rely on vendors to fill its video production and technical services needs. However, by entering into agreements with these four companies, the City will have a wide range of services, resources, specialized equipment, and expertise at its disposal. Under the agreements, the City may utilize any of the video firms on as -needed basis. Each vendor offers different price points for various services, from which the City may choose the best option (Exhibits 1-4). Execution of an agreement between the City and the selected firms does not guarantee work throughout the duration of the contract period. Numerous factors will be evaluated by the City in its delivery of project and assignments, including technical expertise required. The approval of the agreement aligns with the City's Five-year Strategic Plan, which has a Strategic Priority of Efficient City Services that includes Communication and Outreach to reach and engage all audiences through a variety of communication outlets.