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<br />. <br /> <br />. <br /> <br />. <br /> <br />2. <br /> <br />E. <br /> <br />Sign Area and Length. <br /> <br />a. <br /> <br />The sign area shall not exceed 40 percent of the signable area, to a <br />maximum of two square feet of sign area per lineal foot of building <br />fton1age. <br /> <br />b. <br /> <br />The horizontal dimension of any wall sign shall not exceed 80 percent of <br />the horizontal dimension of the building elevation on which the sign is <br />located. <br /> <br />3. <br /> <br />Location. <br /> <br />a. <br /> <br />The signs on the showroom or main service building shall be located on the <br />top of the fascia or wall facing the main street access. <br /> <br />b. <br /> <br />No sign shall project above the parapet, canopy fascia, or wall to which it is <br />attached, nor above the roofline if attached to the roof. <br /> <br />c. <br /> <br />No signage is allowed on the roof of any building. <br /> <br />4. <br /> <br />Design. <br /> <br />a. <br /> <br />Wall signs shall consist of individual neon box letters with fonned <br />Plexiglas faces in deep channel metal backs. The metal backs may be <br />either satin anodized aluminum or baked enamel steel (three inches deep). <br />The Plexiglas letters are to be kept in the ftame with an extruded anodized <br />aluminum 'L' molding retainer. <br /> <br />b. <br /> <br />Maximum height of the letters to be used shall be 36 inches. <br /> <br />Special Event Displays. <br /> <br />No dealership shall install or maintain or allow to be installed or maintained on the <br />property occupied by such company any special event sign or display, except in <br />accordance with the following requirements: <br /> <br />1. <br /> <br />No special event sign or display shall be pennitted for individual dealerships. A <br />special event signage pennit shall only be issued for an Auto Mall wide sales <br />promotion. All dealerships must take part in the event. <br /> <br />2. <br /> <br />The special event sign and display shall be limited to two banners per dealership <br />and sales tents. No use of flalìlìiïì8i- streamers or balloons will be <br />pennltted. <br /> <br />3. <br /> <br />The special event sign(s) or display shall not be maintained for more than 14 <br />successive days. <br /> <br />4. <br /> <br />No more than four special event signs or displays shall be pennitted for the Auto <br />Mall in a one-year period. <br /> <br />758-4'18019 <br />