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<br />8 <br /> <br />8 <br /> <br />8 <br /> <br />"11' '¡....'''i¡'¡>'¡;;';''"':;;'.~.,m.';F"¡.,,,,::.,'~""'" '.."i"" '. <br />;ç~.' oWDseñ' ,~, <br /> <br />PUBLIC AFFAIRS, INC, <br /> <br />MEMORANDUM <br /> <br />To: <br /> <br />Hon. Miguel Pulido, Mayor <br />City of Santa Ana <br />City Councilmembers, City of Santa Ana: <br />Hon. Claudia Alvarez Hon. Lisa Bist <br />Hon. Alberta Christy Hon. Brett Franklin <br />Hon. Mike Garcia Hon. Jose Solorio <br /> <br />Cc: <br /> <br />Jill Arthur, Executive Director, External Affairs <br />City of Santa Ana <br /> <br />From: <br /> <br />Christopher Townsend, President <br />Chris Massey, Client Manager <br /> <br />Date: <br /> <br />May 27,2004 <br /> <br />Subject: <br /> <br />Memorandum Re: Proposal for Governmental Advocacy Services <br /> <br />SCOPE OF WORK <br /> <br />It is no longer enough to simply hire a lobbyist to monitor and advocate issues on behalf of a City. It is <br />now more important than ever to maximize the City's opportunities to receive legislative support as well as <br />state funding that can allow City General Fund dollars to be spent on increased public safety and local <br />services to protect and support the citizens of Santa Ana and its visitors. <br /> <br />Townsend Public Affairs, Inc. is the best choice for a government affairs specialist ideally prepared to <br />create and ensure positive advocacy to protect local dollars and to target existing and potential capital <br />funding opportunities for City libraries, parks, cultural centers, public works, and educational institutions,. <br />Over the past few years, Townsend Public Affairs, Inc. has secured over $200 million in public funding for <br />its clients and their projects, including over $5 million for the City of Santa Ana. Significant funding <br />opportunities still remain in Propositions 40 and 50, as well as other sources, and Townsend Public <br />Affairs, Inc. is ideally prepared to maximize these opportunities on behalf of the City of Santa Ana. <br /> <br />These goals will require a comprehensive governmental advocacy strategy that will include the following: <br /> <br />Advocacy Services with Local Legislative Delegation <br />TPA will leverage its relationships with local Senate and Assembly offices to develop a significantly <br />improved working partnership between the City and its representatives in the state legislature. This will <br />include, but is not limited to, development of advocacy strategies, setting up briefings and encouraging bill <br />sponsorship. TPA will also assist City staff in developing local positions that best suit the needs of the City <br />while balancing political sensitivities in Sacramento. <br /> <br />Enterprise Zones <br /> <br />85A-1 <br />