05-01-1972 - Laserfiche WebLink

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VA 7Z-Z0 CORP. OF PRESIDING BISHOP OF THE CHURCH OF JESUS CHRIST OF LATTER=DAY SAINTS - (Continued) Responding to Councilman Patterson's question, the Planning Director stated that if the plan were redesigned to allow the 150 feet, the site plan would be destroyed; that almost every development in the City has required waiver of the distance if there were R 1 uses contiguous to the proposed development. Councilman Patterson stated he would be in favor of the development if it were cut to two stories and the density were lowered. Councilman Villa's motion, seconded by Councilman Evans, to uphold the decision of the Planning Commission and instruct the City Attorney to prepare a resolution approving Variance Application ',72-20 subject to conditions of approval contained in the Commission report, carried on the following roll call vote: AYES: NOES: ABSENT: Villa, Evans, Herrin, Markel Griset, Yamamoto~ Patterson None VA 7Z-Z1 The Mayor opened the public hearing on ZACHARY To PEDICINI Variance Application 72-21 filed by Zachary To Pedicini to allow a pole sign in excess of 250 square feet in the C 4 District at 1208 Eo McFadden Avenue. The Director of Planning stated that the development was started with the principal tenant~ Starer Brothers Market; that at the same time, Petrolane entered into an agreement with A/ir. Pedicini to develop a row of satellite stores on the same site; that this area was- split off and because it was less than four acres, a parcel map and variance application were filed; that the site plan provided for a future restaurant; that the variance, which was approved~ allowed only one pole sign; that a year later a variance application was filed and approved for a service station on the corner; that the service station applied for a 17' pole sign and was denied by the Planning Commission; that the developers of the restaurant, Pelley'sChow Bell, have now requested to add 100 square feet to the existing pole sign, which would be in excess of limits allowed by the Code° Mr. LarryKirschenbaum, 1800 No Broadway, Attorney representing the owner of the restaurant, stated that due to the construction of the restaurant, which has a mansard roof, a sign cannot be placed on the side of the building because it would be considered a roof sign; that people just driving by fail to see the restaurant, and even people who are looking for the shops or restaurant are unable to find them; that Starer Brothers will not move their sign since the only place would be around the corner, away from their store; that the only way to overcome the problem would be for the City Council to allow the restaurant to have a variance from the 250' maximum. Mr° Mario Pelligrini, 2449 Athens Way, Costa Mesa, owner of Pelley's Chow Bell, stated that they have no identification from the street; that even when people have the address of the restaurant~ it is difficult to locate; that there is some lettering on the corner of the building but the service station blocks it out; that from the other direction, condominiums block it out; that they are asking for a simple directory sign to be added to the present pole sign. CITY COUNCIL -185- May 1, 1972