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<br />FINANCIAL DISTRICT <br /> <br />THEME <br /> <br />A midrise district of office towers on Main Street, with a vibrant <br />street-life of support retail stores, services and restaurants. (See <br />Exhibit 21, Financial District Concept Plan.) <br /> <br />OBJECTIVES <br /> <br />· Maintain the existing concentration of financial institutions and <br />office towers on Main Street and encourage reinvestment to <br />enhance the Quality of this space. <br /> <br />· Encourage an office tower development on Main Street. <br /> <br />· Encourage ground floor retail uses on Main Street to serve <br />the day-time office employees, visitor traffic on Main Street and <br />.to enhance the quality of the pedestrian experience. <br /> <br />· Enhance the sidewalk space on Main Street through widening, <br />additional landscaping and slreetscape amenities on private <br />property. <br /> <br />LAND USE ACTIVITIES <br /> <br />The Financial District lies at the center of Midtown from Tenth Street <br />on the south and Washington Street on the north, and between <br />Sycamore Street on the west and Bush Street on the east. The <br />Financial District abuts the Civic/Professional District on the south, <br />with its intended concentration of institutional and civic uses, and is <br />within easy walking distance of the downtown retail activities along <br />Fourth Street. The Financial District is bordered by the One <br />Broadway District Center on the west with its mix of office and retail <br />uses, and by the historic French Park residential district on the east. <br />lower intensity strip commercial development predominates along <br />Main Street north of Washington Avenue. <br /> <br />The Financial District's primary role in the Midtown area is to act as a <br />concentrated office district that will attract a mix of professional <br />offices,financial institutions, and governmental agencies reliant in <br />part on proximity to the Civic Center. Ground floor space should be <br />filled with uses that are traditionally street oriented and encourage <br />pedestrian activity, including retail establishments, restaurants, <br /> <br />Chapter 5: Financial District <br /> <br />Midtown Specific Plan <br /> <br />!!~ :It <br /> <br />--- <br />!! !~~! <br /> <br /> <br />I I I I I 1 - <br />lilii- <br />tit I i <br />filii <br /> <br /> <br />iL <br />["-~ <br /> <br /> <br />12TH .r. <br /> <br />lI'U~'UIH <br />LAMI <br />'LOO~"'LA~ <br />."""D _" <br /> <br />"DISTII''''N - <br />IIolI'HMle <br />WAINer. <br /> <br />--.J '. ..'..... .:" . 1 fH &T. <br /> <br />~}f~~::f:~~,...cll~/ Eb <br />1ft ~ t..~.:;i; NOPE . <br />:! i <br />~ llIIIllD NEW BUILDING <br />~ r--' PARKING <br />!..._~- PARKING ACCESS <br />~ PROPOSED PLAZA! <br />~ LANDSCAPE AREA <br />lID EXISTING flUILDINGS <br />OF CHARACTER <br /> <br />Exhibit 21 <br /> <br />Financial District Concept Plan <br /> <br />11 A-22 <br /> <br />41 <br /> <br />