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<br />Variance No. 2004-07 <br />November 22, 2004 <br />Page 7 <br /> <br />to be hazards to the motoring public as they are a distraction to <br />vehicle operators. Given the various agreements between the applicant <br />and the City regarding the future of both billboards have yet to be <br />finalized, staff is recommending that both structures remain as <br />billboards until the expiration of the current leases. <br /> <br />Two additional signs were installed prior to the August 23 Planning <br />Commission hearing: a painted wall sign within the courtyard area and a <br />painted sign on the back of the unpermitted monument sign. These signs <br />have been determined to be exempt from the zoning code as these signs <br />are intended to be viewed from the interior of the project. <br /> <br />At the September 27, 2004 Planning Commission hearing, the Commission took <br />action on all of the variances except for Variance B for Sign Nos. 2 and 3 <br />and Variance E for Sign No.6. Variance B, which was a proposal to <br />construct two changeable copy signs, was referred to the Historic <br />Resources Commission (HRC) to determine the best treatment for one of the <br />openings on the north elevation in the event only one changeable copy sign <br />was approved. On October 7, 2004, the HRC recommended that the applicant <br />install the changeable copy sign above the existing garage door. The <br />applicant has since submitted revised plans showing the two signs above <br />the garage door. Staff is supportive of this request as the new <br />location and concept complements the building. However, staff <br />recommends that the applicant modify the signs to have the appearance of <br />a building marquee. <br /> <br />The other sign continued by the Planning Commission was Variance E for <br />Sign No.6, which requested approval of a cabinet sign on the east <br />elevation. The Commission continued this item to allow staff and the <br />applicant the ability to review additional details related to the <br />construction of the sign. After reviewing these plans with the applicant <br />and his sign contractor, staff has determined that the proposal is <br />considered a cabinet sign per the Sign Code. However, the sign <br />incorporates neon letters that maintain the appearance of individual <br />letters, which meets the intent of the Sign Code. Further, approval of <br />the cabinet sign will minimize the need for drilling holes into the <br />building façade and will minimize damage to the historic structure. <br /> <br />Staff remains concerned with the proliferation of signage and the <br />potential for visual blight. The applicant's investment in the <br />building, including the recent exterior and interior rehabilitation of <br />the structure, has resulted in an adaptive reuse of a high quality <br />building. In addition, the building is located at a major City <br />intersection which has resulted in the need for consistent, quality <br />signage with minimal sign clutter. <br /> <br />75C-10 <br />