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PART VI. SIGNAGE A. Intent. Every sign in the City Place project will be part of a planned sign program which will be submitted for Planning Division review and approval in accordance with the criteria set forth in this Plan and SAMC. The purpose ofthis section is to set forth pennitted sign types and provide minimum standards for signs within the City Place Specific Development Plan. Consequently, this document identifies and specifies those design criteria for the planned sign program which are different than those set forth in the Code. In considering the planned sign program, the provisions ofthe Plan shall control. The City Place project is envisioned as a superior quality urban-style mixed-use complex, and architecturally spectacular. Environmental graphic design will be innovative and attractive but never excessive. Tenant identification on the perimeter ofthe project (i.e. external signage) will be held to a practical minimum. However, it is critical that the internal signage, particularly the signage along the Concourse, be compatible with the kind of exciting dynamic environment which is intended to be created. B. Sign Message Categories. The project sign program shall address the following categories of infonnation: . Project and major facilities identification at site entries Tenant identification signage Regulatory vehicular signage Directional vehicular signage Street identification Infonnational pedestrian signage Directional pedestrian signage Building identification signage Site directories and orientation maps Service signage Parking level and area identification signage Visitor directional and infonnational signage Building address signage Building/site directories Typical door identification signage Restroom and telephone identification signage Operation infonnation signage . . . . . . . . . . . . . . . . 26 Ordinance NS-2676 Page 33 of 39