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No other obligation or liability to pay sums or <br />perform acts or services is covered unless ex- <br />plicitly provided for under Supplementary Pay- <br />ments — Coverages A and B. <br />b. This insurance applies to "personal and adver- <br />tising injury" caused by an offense arising out <br />of your business but only if the offense was <br />committed in the "coverage territory" during the <br />policy period. <br />2. Exclusions <br />This insurance does not apply to: <br />a. Knowing Violation Of Rights Of Another <br />"Personal and advertising injury" caused by or <br />at the direction of the insured with the knowl- <br />edge that the act would violate the rights of an- <br />other and would inflict "personal and advertis- <br />ing injury". <br />b. Material Published With Knowledge Of <br />Falsity <br />"Personal and advertising injury" arising out of <br />oral or written publication of material, if done by <br />or at the direction of the insured with knowl- <br />edge of its falsity. <br />c. Material Published Prior To Policy Period <br />"Personal and advertising injury" arising out of <br />oral or written publication of material whose <br />first publication took place before the beginning <br />of the policy period. <br />d. Criminal Acts <br />"Personal and advertising injury" arising out of <br />a criminal act committed by or at the direction <br />of the insured. <br />e. Contractual Liability <br />"Personal and advertising injury" for which the <br />insured has assumed liability in a contract or <br />agreement. This exclusion does not apply to li- <br />ability for damages that the insured would have <br />in the absence of the contract or agreement. <br />f. Breach Of Contract <br />"Personal and advertising injury" arising out of <br />a breach of contract, except an implied con- <br />tract to use another's advertising idea in your <br />"advertisement". <br />_,aura SL':.. _ <br />g. Quality Or Performance Of Goods — Failure <br />To Conform To Statements <br />"Personal and advertising injury" arising out of <br />the failure of goods, products or services to <br />conform with any statement of quality or per- <br />formance made in your "advertisement". <br />h. Wrong Description Of Prices <br />"Personal and advertising injury" arising out of <br />the wrong description of the price of goods, <br />products or services stated in your "advertise- <br />ment". <br />i. Infringement Of Copyright, Patent, <br />Trademark Or Trade Secret <br />"Personal and advertising injury" arising out of <br />the infringement of copyright, patent, trade- <br />mark, trade secret or other intellectual property <br />rights. <br />However, this exclusion does not apply to in- <br />fringement, in your "advertisement", of copy- <br />right, trade dress or slogan. <br />j. Insureds In Media And Internet Type <br />Businesses <br />"Personal and advertising injury" committed by <br />an insured whose business is: <br />(1) Advertising, broadcasting, publishing or <br />telecasting; <br />(2) Designing or determining content of web- <br />sites for others; or <br />(3) An Internet search, access, content or <br />service provider. <br />However, this exclusion does not apply to <br />Paragraphs 14.a., b. and c. of "personal and <br />advertising injury" under the Definitions Sec- <br />tion. <br />For the purposes of this exclusion, the placing <br />of frames, borders or links, or advertising, for <br />you or others anywhere on the Internet, is not <br />by itself, considered the business of advertis- <br />ing, broadcasting, publishing or telecasting. <br />k. Electronic Chatrooms Or Bulletin Boards <br />"Personal and advertising injury" arising out of <br />an electronic chatroom or bulletin board the in- <br />sured hosts, owns, or over which the insured <br />exercises control. <br />Page 6 of 16 © ISO Properties, Inc., 2000 CG 00 01 10 01 0 <br />