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<br />REQUEST FOR <br />COUNCIL ACTION <br /> <br />~ <br />~ <br /> <br />CITY COUNCIL MEETING DATE: <br /> <br />CLERK OF COUNCIL USE ONLY: <br /> <br />MARCH 20, 2006 <br />TITLE: <br />ADOPT AN ORDINANCE REVISING THE <br />OFFICIAL CITY EMBLEM AND ADOPT <br />RESOLUTIONS FOR A NEW CITY <br />LOGO/CITY MOTTOS <br /> <br />APPROVED <br /> <br />o As Recommended <br />o As Amended <br />o Ordinance on 151 Reading <br />o Ordinance on 2nd Reading <br />o Implementing Resolution <br />o Set Public Hearing For <br /> <br />Qfit2~ <br /> <br />CITY MANAGER <br /> <br />CONTINUED TO <br /> <br />FILE NUMBER <br /> <br />RECOMMENDED ACTION <br /> <br />1. Adopt an ordinance revising the official City emblem. <br />2. Adopt a resolution revising the City logo. <br />3. Adopt a resolution adopting various City mottos. <br /> <br />DISCUSSION <br /> <br />In 1972 the City Council adopted a resolution approving a new City emblem. <br />This was incorporated into the Santa Ana Municipal Code in 1975. The <br />Municipal Code however does not clearly state that the image on the City <br />seal is in fact the City emblem. This action will clarify that the image <br />on the City seal shall officially be considered the City emblem. <br /> <br />In addition to the emblem, Santa Ana has used a variety of City logos and <br />mottos to promote the essence of the City. In 1983 the current City logo <br />was adopted which reflects a skyline against a sunburst (Attachment A). <br />This logo was subsequently amended to incorporate the motto, ~Education <br />First". The ~Education First" motto is a reflection of the City's <br />commitment to our educational partners and our desire to promote academic <br />opportunities for our residents. The ~Education First" logo is displayed <br />on City entrance signs. The new proposed logo, with the ~Education First" <br />motto, will continue to be placed on these entrance signs. <br /> <br />In order to update the City's logo after 23 years, a new logo has been <br />developed which will be used with the mottos: ~Downtown Orange County", <br />~Education First", and ~The Golden City" (Attachment A). The City motto <br />was ~The Golden City" from approximately 1966 to 1990 and is still used on <br />the City emblem. These new mottos highlight Santa Ana's designation as the <br />county seat of Orange County and reflect Santa Ana's historical <br />significance and our economic and cultural status in the region. <br /> <br />50A-1 <br />