FULL PACKET_2008-05-05 - Laserfiche WebLink

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There are still many opportunities for the Zoo. The adjacent properties (Elk's property) can be developed as a destination place with sufficient parking to enhance the Zoo, there is potential to raise. funds in Orange County,,new exhibits-:and rides are being planned, increase the concept of a Neotropic Zoo, develop a regional reputation and destination place for the Zoo. Marketing will also focus on cultural, arts, music and food festivals of South and Central America and Southern Mexico, development of a condor icon and marquee, ~: signage/banners and cross marketing opportunities with other cultural and entertainment improvements. On January 30, 2008 the SA Zoo will be hosting an all-day charette to brainstorm refinement of the Zoo Master Plan. Councilmember Sarmiento stated the Zoo is an asset and needs to be taken to another ,. ;. - _ _ IeveL City has other improvements;-such- as the' Boviver`S Museum' and Discovery Science Center that has improved their marketing and visibility. W~ need to partner with sponsors to install a marquee, improve visibility and parking. Councilmember Tnajero indicated we need to have the city focus on this jewel and provide improvements to re-energize`isibifity and`'marketing`for-the Zoo and to encourage other developments, such as`restaurarits around the Zoo. Councilmember Martinez indicated we should use the Zoo for more city, business, and community events. The Saddleback Hotel should be developed into a mixed use development that will enhance and support the Zoo`activities. Discussion ensued. RECOMMENDED ACTION: 1) Check with Community Development on what it will take to purchase the' Elks property. 2) Look into improvements on First Street -image, landscaping and signage: 3) Look into streef signage and banners. 4) Look into animal cut=outs on the First Street fence: 5): Idehtify funding or methods to`pave the dirt lot. 6) Look into a possible Zoo' gateway at Elk Lane (similar to Jurassic Park): 7) Look into partnership/sponsorship to install marquee: 3. SUMMER PROGRAM Staff presented a summary of the 2007 Summer Program: The Parks, Recreation and Community-Services Agency provided services fo over 38,082 youth this past summer, due to schools going back to a traditional`cycle: Programs included Summer Day Camp, Free Lunch and Snack Program, Catalina Island Campout Youth Sports,'Aquatics Program;' Leisure Classes; Project P.R.LD.E, McFadden Learning and Technology Center Program, Read and Create Program, Youth Commission, Independence Day Celebration, Madison Park/PE Bike Trail Adopt-A-Park, and Madison Walk-A-Thou and Faire. RECOMMENDED ACTION: Connect with Santa Ana College to use their pool and campus for summer programs. PREY Regular Meeting -MINUTES 1 ~ 8.2 January 9, 2008