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Section 1 <br />'Hogle-Ireland, Inc. has been providing contract planning services to cities for twenty <br />'years. During that period of time the firm has grown from a one -person firm to the <br />,._:.:.present size of 75 professional planning staff with the ability and expertise to provide a <br />complete range of contract planning services to cities. We have planning staff available <br />ranging from those experienced with planning counter operations to <br />management/director capabilities. We have staff with expertise in all areas of planning, <br />including advance planning, current planning, and environmental review and document <br />preparation services. Because many of our staff have been exposed to all aspects of <br />planning, and in particular, planning within California jurisdictions, they are uniquely <br />qualified to assist cities and counties in providing effective and expeditious service to <br />project applicants in those jurisdictions. Our staff can develop General Plans and <br />Zoning Codes, prepare Specific Plans, prepare CEQA and NEPA' documentation for <br />projects, develop Geographic Information Systems (GIS) for jurisdictions, update <br />development processing fee programs, and develop Quimby Act (park fee) programs. <br />We consider ourselves a "full service" city contract planning firm. <br />Our firm is uniquely qualified to provide services in these and other planning areas <br />because of the background and professional experience of the Partners, Principals and <br />staff. The Partners and Principals bring extensive experience as Community <br />Development/Planning Directors of California cities. Six members of our staff have <br />served in Planning/Community Development Director positions for California cities. In <br />n-- addition, all senior staff of Hogle-Ireland, Inc. have served in managerial positions in <br />Planning Departments. <br />Hogle-Ireland, Inc. is committed to providing superior, high-level service to our clients. <br />We do so by maintaining a core of highly qualified staff possessing a wide range of <br />skills that we match with our client's needs. <br />Responsiveness and Flexibility <br />One of the keys to our staffing proposal is "flexibility." As the City's need for <br />environmental planning services fluctuates up and down, we will respond to the actual <br />demand for services and increase or decrease our staffing level. <br />City of Santa Ana - Statement of Qualifications 1 April 2008 <br />