2025-04-15 Regular - Laserfiche WebLink

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RESOLUTION NO. 2025-011 entitled A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF SANTA ANA DECLARING ITS INTENTION TO RENEW THE SANTA ANA TOURISM MARKETING DISTRICT ("SATMD") AND FIXING THE TIME AND PLACE OF A PUBLIC MEETING AND A PUBLIC HEARING THEREON AND GIVING NOTICE THEREOF 2. Establish a time and place for a public meeting to be held by the City Council on June 3, 2025 to hear and consider all protests. 3. Establish a time and place for a Public Hearing to be held by the City Council on July 1, 2025 regarding the proposed renewal of the Santa Ana Tourism Marketing District. 4. Receive and File 2024 Travel Santa Ana Annual Report. MINUTES: Councilmember Penaloza spoke in support of the item and inquired about future amendments to the renewal. Deputy City Manager Sylvia Vazquez answered the councilmember's questions and provide clarification. Mayor Amezcua requested City Manager staff provide clarification regarding the Santa Ana Tourism Marketing District renewal of 10 years instead of five years. Councilmember Bacerra spoke in support of the item and stated the industry standard for similar programs renewals is 10 years. Councilmember Lopez spoke in support of the item. City Manager Alvaro Nunez clarified that although the 10 year renewal is the industry standard, the first five years are proof of concept and the other years allow for growth. Wendy Haase, Travel Santa Ana, provided a brief description as to why tourism renewals are 10 years and various examples. MOTION: Councilmember Penaloza moved to approve the recommended action for Item No. 23, seconded by Mayor Amezcua. The motion carried, 7-0, by the following roll call vote: AYES: COUNCILMEMBER BACERRA, COUNCILMEMBER HERNANDEZ, COUNCILMEMBER LOPEZ, COUNCILMEMBER PENALOZA, COUNCILMEMBER PHAN MAYOR PRO TEM VAZQUEZ, MAYOR AMEZCUA NOES: NONE ABSTAIN: NONE ABSENT: NONE Status: 7—0 — Pass CITY COUNCIL 13 APRIL 15, 2025 i