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25G - GO LOCAL PRGM STEP 2
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01/04/2010
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25G - GO LOCAL PRGM STEP 2
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Last modified
1/3/2012 4:12:15 PM
Creation date
12/30/2009 11:44:51 AM
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City Clerk
Doc Type
Agenda Packet
Item #
25G
Date
1/4/2010
Destruction Year
2015
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receiv€; ar.put from st~akehxalders about the scrape of the <br /> env<rorarnesEtal review prot:ess. 1~1ora ttaan 1~g stakeholders <br /> attended tha_ meetings, consisting of a hybrid open <br /> boat€s~:lpresent~tirn fcarmat. Try nofif}r the pt~kal€c caP thy; mt~etings,. <br /> Consensus tnc. n~xiied ~,5Jg bilingual notices to stakeholders. <br /> placed paid advertisings in 11 Moral publications and asked focal <br /> corric€or cities icr distribute irtforrt~atinn to their residents. In addition. <br /> Consensus tnc. worked with the technical team to design a <br /> presentation that was bath thorough arrd easy-tcr•understand. <br /> !n the I'~all of 2t1tJ8, Consensus lnc_ fxctlitated Design Workshops <br /> with staff frurn each individual corridor city to provide staff an <br /> overviev+r of the alignments through their city and t4 obtain feedback <br /> on potent[xl impxc#s. Consensus tnr_ is currently working closely with <br /> the secti~xn"s tecttraical tea€n to once again engage both the corridor <br /> cities and interPSted stakeholders to cpnartaunic~te the details of the <br /> Alternatives Anatysis. <br /> `rlJhile directly supposing the project`s outreach as is required by <br /> CE~tA and NEPA, Consensus inc. conducts general outreach within <br /> the CCarridrar area, €~s well as in the Southern Califomia region given <br /> the large-scale scope of high-speed rail, ~;onsensus Inn. identifies <br /> and pricrifizes community argxnizations that will have the most <br /> interest in the protect, as well as high-level stakeholders with <br /> Interested ccanstitue~ncies. resulting in mere than 11t1 groups and <br /> elected c;fficials receiving tariefirags on the project since 2>:fJ7. <br /> In addition, Consensus Inc. conducts extensive outreach throughout <br /> Southern California to inform stakeholders about bath the local.. <br /> ?rojer~t corridor anti statewide sy°sterro. Hy targeting comn7ura;ty- <br /> centric events, Consensus lnc. has engaged more than ~t,tlf?Ct <br /> sfakeholders ir=E conversations about tt~e prra~ect sin~,e ~t~~7 and, as s~ <br /> result, signed up more than StJ~ indlviduxis to the project's mailing <br /> (ist and collect~;cf~rraore i°a°an 5tl video te5tirncan;girls about'he project. <br /> The sur;cessful media relations strategy crafted by Consensus lnc. <br /> resulted in an abundant;e of stories in print, tetevisi€~n, radio: ~~nd <br /> online rt~edittnas - including a front-page graphic and subsequent <br /> Page 3 texture story by the Jrange County register. 1 he California <br /> FCigh-Speed nail system is also a popular topic in the blogosphere. <br /> <br /> which Consensus inn:, rnonitcrs ~~~eekty. along Lwifh such social <br /> <br /> mediums as l~acehocrk, Pu9ySlaaUe, and Twitter. <br /> 25G-10 <br /> <br />
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