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Consensuslnc. <br /> Interact. Innovate. Influence. <br /> Faith-Based Organization Outreach <br /> Consensus Inc. also recommends working with Saint Joseph's Church (and other churches along the <br /> corridor identified by city staff) to conduct outreach at well-attended church services. Consensus Inc. <br /> r <br /> will setup information boards and talk to those who demonstrate interest in the project. Comments <br /> and feedback will be gathered from the church-based outreach, even if it is conducted outside of the <br /> official public scoping period. It has been our experience that comments and feedback gathered <br /> throughout the environmental review process are acceptable to submit as part of the public record, <br /> and in fact help to make a case for thorough outreach in minority/environmental justice communities. <br /> Consensus Inc. will be responsible for coordinating a time and date with Saint Joseph's (and other <br /> y churches') leadership, and staffing up to three faith-based outreach events. <br /> Activity Center Outreach <br /> When implementing public outreach aimed at involving predominantly Latino, Spanish-speaking <br /> communities, it is important to reach them in places where they are already congregating. We refer <br /> to these locations as "activity centers." Activity centers include, but are not limited to the following: <br /> - Community events (carnivals, fairs, farmers markets, festivals such as Fiestas Patrias, etc.) <br /> - Community centers <br /> - Churches <br /> - Schools/adult school/training centers <br /> - Recreation centers and parks <br /> - Libraries <br /> - Senior centers <br /> - Youth-oriented service centers (Learning Centers, Boys and Girls Clubs, YMCA, Boy/Girl <br /> Scout troop meetings, etc.) <br /> Consensus Inc. will staff booths at up to four key activity centers to reach out to these stakeholders, <br /> provide them with project information, and ask them to participate in the process. At minimum, all <br /> interested stakeholders will be provided with copies of the public information materials and will be <br /> <br /> ~ ~ added to the database to receive project updates. <br /> <br /> k1 <br /> ~ Social Media Outreach <br /> The way people communicate and get their information is undergoing radical change. In today's <br /> world information is instantaneous and access to information is the expectation. Traditional sources <br /> of news such as daily newspapers and the nightly news broadcast are struggling to survive, while the <br /> emergence of social media tools like Facebook®and Twitter® have elevated anyone with `friends' <br /> ~ and `followers' to the status of anews-gatherer and reporter. Anyone can create `content.' And smart <br /> ~ phones which are nearly everyvvhere-make the immediate distribution of information possible. The <br /> Santa Ana Transit Vision Public Outreach-City of Santa Ana <br /> 25M-33 <br /> <br />