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4.2 Customer Generated Data. Flock may provide Customer with the opportunity to post, <br /> upload, display,publish, distribute, transmit, broadcast, or otherwise make available,messages, <br /> text, illustrations, files, images, graphics,photos, comments, sounds,music, videos, information, <br /> content, ratings,reviews, data, questions, suggestions, or other information or materials produced <br /> by Customer("Customer Generated Data"). Customer shall retain whatever legally cognizable <br /> right, title, and interest in Customer Generated Data. Customer understands and acknowledges <br /> that Flock has no obligation to monitor or enforce Customer's intellectual property rights of <br /> Customer Generated Data. Customer grants Flock a non'-exclusive, irrevocable, worldwide, <br /> royalty-free, license to use the Customer Generated Data for the purpose of providing Flock <br /> Services. Flock does not own and shall not sell Customer Generated Data <br /> 4.3 Anonymized Data. Flock shall have the right to collect, analyze, and anonymize Customer <br /> Data and Customer Generated Data to the extent such anonymization renders the data non- <br /> identifiable to create Anonymized Data to use and perform the Services and related systems and <br /> technologies, including the training of machine learning algorithms. Customer hereby grants <br /> Flock a non-exclusive, worldwide,perpetual, royalty-free right to use and distribute such <br /> Anonymized Data to improve and enhance the Services and for other development, diagnostic <br /> and corrective purposes, and other Flock offerings. Parties understand that the aforementioned <br /> license is required for continuity of Services. Flock does not own and shall not sell Anonymized <br /> Data. <br /> 5. CONFIDENTIALITY;DISCLOSURES <br /> 5.1 Confidentiality.To the extent required by any applicable public records requests, each Party <br /> (the "Receiving Party")understands that the other Party (the "Disclosing Party")has disclosed <br /> or may disclose business, technical or financial information relating to the Disclosing Party's <br /> business (hereinafter referred to as"Proprietary Information" of the Disclosing Party). <br /> Proprietary Information of Flock includes non-public information regarding features, <br /> functionality and performance of the Services. Proprietary Information of Customer includes <br /> non-public data provided by Customer to Flock or collected by Flock via Flock Services, which <br /> includes but is not limited to geolocation information and environmental data collected by <br /> sensors. The Receiving Party agrees: (i) to take the same security precautions to protect against <br /> disclosure or unauthorized use of such Proprietary Information that the Party takes with its own <br />