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COMMERCIAL GENERAL LIABILITY COVERAGE B - PERSONAL AND publication by electronic means, of material, ADVERTISING INJURY LIABILITY if done by or at the direction of the insured 1. Insuring Agreement with knowledge of its falsity. c. Material Published Or Used Prior To a. We will pay those sums that the insured Policy Period becomes legally obligated to pay as damages because of "personal and (1) "Personal and advertising injury" arising advertising injury" to which this insurance out of oral or written publication, applies. We will have the right and duty to including publication by electronic defend the insured against any "suit"seeking means, of material whose first those damages. However, we will have no publication took place before the duty to defend the insured against any"suit" beginning of the policy period;or seeking damages for "personal and advertising injury" to which this insurance (2)"Advertising injury" arising out of does not apply. We may, at our discretion, infringement of copyright, "title" or investigate any offense and settle any claim slogan in your advertisement whose „ first infringement in your or suit that may result. But: "advertisement" was committed before (1) The amount we will pay for damages is the beginning of the policy period. limited as described in Section III - Limits Of Insurance;and d. Criminal Acts (2)Our right and duty to defend end when "Personal and advertising injury" arising out we have used up the applicable limit of of a criminal act committed by or at the insurance in the payment of judgments direction of the insured. or settlements under Coverages A or B e. Contractual Liability or medical expenses under Coverage C. "personal and advertising injury" for which No other obligation or liability to pay sums the insured has assumed liability in a or perform acts or services is covered unless contract or agreement. This exclusion does explicitly provided for under Supplementary not apply to liability for damages: Payments. (1) That the insured would have in the b. This insurance applies to "personal and absence of the contract or agreement; advertising injury" caused by an offense or arising out of your business but only if the offense was committed in the "coverage (2)Because of "personal injury" assumed by territory"during the policy period. you in a contract or agreement that is an "insured contract", provided that the 2. Exclusions "personal injury" is caused by an offense This insurance does not apply to: committed subsequent to the execution a. Knowing Violation Of Rights Of of the contract or agreement. Solely for Another the purposes of liability assumed by you "Personal and advertising injury" caused by in an "insured contract", reasonable or at the direction of the insured with the attorneys' fees and necessary litigation knowledge that the act would violate the expenses incurred by or for a party other rights of another and would inflict "personal than an insured will be deemed to be and advertising injury". damages because of "personal injury", provided that: This exclusion does not apply to "personal injury"caused by malicious prosecution. b. Material Published With Knowledge Of Falsity "Personal and advertising injury" arising out of oral or written publication, including CG T100 0219 © 2017 The Travelers Indemnity Company.All rights reserved. Page 7 of 23 Includes copyrighted material of Insurance Services Office, Inc.with its permission.