STRAIGHTLINE COMMUNICATIONS 5 - 2010

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EXHIBIT A SCOPE OF SERVICES Contractor shall produce the 201 O Walter Quality Report for the City of Santa Ana. The final calendar design will be submitted by May 1, 2010 in order that the City may select a printer for publication. Consultant will work with the selected printer to make sure the calendar is printed and delivered to City by June 1, 2011. Descrivtion Line Total Copywriting/ Design/Project Management Review materials /update State document; editing / proofmg; $750.00 review printer's proofs Spanish translation, two rounds of revisions, and proofing. $450.00 Design /layout of English 8r Spanish versions; copyfitting, chart design $925.00 Project Management: meetings with client, conference calls, $900.00 coordinate with printer. Estimate Total $3,025.00 Notes 1. Report Theme/Format: Estimate is based on creating adouble- sided, legal size report (8.5" x 12 ") in English and Spanish (2 -8.5 "x12" double -sided sheets). The report will be designed as a bill stuffer, similar to the 2009 report. Design elements, typeface, backgrounds, and graphic treatments may be modified. The theme of the report will be determined by City. If City significantly changes the scope of the project, the project will be re- quoted and submitted to client for approval before commencement of additional work. Fees for additional professional services that are not outlined in this agreement will be provided upon request. 2. Estimate does not include custom photography, stock images, printing, mailing, postage, shipping /messengers, freight, and sales tax. These costs will be provided upon request and submitted for City approval before incurred. 3. Irt case of project cancellation, all costs incurred to date are billable. 4. Unauthorized Use (Industry Standard): City shall indemnify Staightline Communications against claims and expenses arising from uses of materials provided by City, for which City does not have the rights to or authority to use. City shall be responsible for payment for any special licensing or royalty fees resulting from the use of City provided material requiring such payment. 5. All work is subject to graphic arts trade customs. If City approval is via email, City is consenting not only to the terms of this Quotation, but also to the payment terms and conditions set forth herein. Payment Terms Client will be billed 50% of total upon submission of the first calendar layout for client review, and balance of total on completion of printing and bindery.