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~~~f~ } u. <br />.~ <br />:e.~ <br />~,~~ ~ <br />a <br />i d ', <br />td <br />!9 <br />~/ <br />®w t® n made I pr®ve ent <br />Downtown Improvement Marketing Plan <br />• Mail information about the program and dates of workshops to explain <br />the progam to each eligible property owner in downtown via certified <br />mail with return receipt <br />• Prominent placement on the City's wesbite <br />• City's homepage <br />• Business Portal <br />• Community Development's homepage <br />~1~~;. <br />~`~~ ~ <br />~.~. <br />~~~~ m <br />~~ ~ ~-`~. <br />_, <br />• Prominent placement on Downtown Inc.'s website <br />• Post success stories on the Good News Portal <br />• Press releases to the media about the program upon Agency approval <br />• Develop stories for downtown newsletter <br />• Have information available at the planning counter <br />• Hold design workshops <br />• Sign placement at approved project site to promote the program <br />• Include Downtown Facade Improvement Rebate Program in the <br />upcoming "business friendly" brochure <br />Staff Responsibilities <br />• Devote one day a week at the downtown office to assist with the <br />application process <br />• Bi-lingual staff will be available <br />• Day and time (to be determined) <br />• Door to door business outreach campaign <br />.-1-~` _ 5 EXHIBIT 2 <br />:Ir- S- III <br />.- _.. <br />ti v~t~ .a ~ <br />r. - - ? I <br />