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REQUEST FOR <br />COUNCIL ACTION <br />CITY COUNCIL MEETING DATE: <br />FEBRUARY 21, 2012 <br />TITLE: <br />AMENDMENT TO AGREEMENT WITH <br />WESTBOUND COMMUNICATIONS FOR <br />WEB -SITE MAINTENANCE AND <br />COMMUNICATION SERVICES FOR <br />EMERGENCY PREPAREDNESS <br />(UASI FUNDED) <br />��l (),— 6�� <br />CITY MANAGER <br />RECOMMENDED ACTION <br />CLERK OF COUNCIL USE ONLY: <br />APPROVED <br />❑ As Recommended <br />❑ As Amended <br />❑ Ordinance on 15fReading <br />❑ Ordinance on 2 "d Reading <br />❑ Implementing Resolution <br />❑ Set Public Hearing For_ <br />CONTINUED TO <br />FILE NUMBER <br />Authorize the City Manager and the Clerk of the Council to execute the attached amendment to the <br />agreement with Westbound Communications to provide additional staff and materials for the outreach <br />program for emergency preparedness in an additional amount of $24,000, for a new total contract <br />amount of $174,000, subject to nonsubstantive changes approved by the City Manager and City <br />Attorney. <br />DISCUSSION <br />The United States Department of Homeland Security, Office of Grants and Training has developed <br />the Urban Areas Security Initiative (UASI) funding program. This initiative was designed to enhance <br />the domestic preparedness of urban areas by ensuring that all emergency first responders have <br />adequate and appropriate equipment to prevent, respond to, and recover from acts of terrorism. In <br />2011, Santa Ana was designated as an Urban Area Core City for the ninth consecutive year. <br />On October 3, 2011 the City of Santa Ana entered into an Agreement with Westbound <br />Communications for $150,000 to continue website enhancement and maintenance, and promotional <br />services for the "ReadyOC" Emergency Preparedness Campaign. A key component of this campaign <br />is community outreach activities including municipally- sponsored disaster preparedness events, <br />information booths at county fairs, faith -based community activities, and school assemblies. The <br />school program, which was presented to 47 student assemblies in 2011, is enjoying increased <br />popularity. The program focuses on elementary school children using entertaining props, puppets, <br />educational materials, and "take home" supplies to educate families on the importance of being <br />prepared for an emergency or disaster. Additional resources will increase the number of school <br />assemblies offered in 2012 and provide the necessary staff and materials to meet the needs of this <br />critical target audience. <br />25F -1 <br />