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MEMORANDUM To: Francisco Gutierrez Date: March 14, 2013 Executive Director, F&MSA From: Christine C. Duarte Treasury Manager Subject: CardFlex ACH Processing Application The Treasury Division entered into an agreement with Easy -2 -Get -2 (E2G2) out of Pasadena, for the development of an on-line business license application program. E2G2 is offering Santa Ana businesses with free web -presence. Enhanced web services will be made available for a monthly subscription fee. Payment services through the on-line application process, will be provided by CardFlex. We currently have an agreement for credit card processing with CardFlex. However, a separate application is needed if we would like to allow the ability to pay via a debit to a checking account (aka ACH or check payment). I have attached the ACH Processing Application required by CardFlex for your signature. As you know, the City of Santa Ana has gone live with a Santa Ana Debit Card through CardFlex. The Debit Card provides residents access to banking services not always available to persons who are not able to provide identification most financial institutions require. Through the use of the SA debit card, residents are afforded discounts provided by Santa Ana businesses who are registered with E2G2's web presence. Although the Debit Card program is live, E2G2, CardFlex and City staff is working on the marketing side of the program. I am told by E2G2 that a launch is anticipated by the summer. The on-line application of business license renewals is scheduled with upcoming Flat Rate renewals (in May). I will continue to keep you posted as we move forward with this program.