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BUSINESS LIABILITY COVERAGE FORM <br />o. Recall Of Products, Work Or Impaired (c) Title of any literary or artistic work; <br />Property (8) Arising out of an offense committed by <br />Damages claimed for any loss, cost or an insured whose business is: <br />expense incurred by you or others for the (a) Advertising, broadcasting, <br />loss of use, withdrawal, recall, inspection, publishing or telecasting; <br />repair, replacement, adjustment, removal (b) Designing or determining content <br />or disposal of: of web sites for others; or <br />(1) "Your product"; (c) An Internet search, access, <br />(2) "Your work"; or content or service provider. <br />(3) "Impaired property"; However, this exclusion does not <br />if such product, work or property is apply to Paragraphs a., b, and c. <br />withdrawn or recalled from the market or under the definition of "personal and <br />from use by any person or organization advertising injury" in Section G. - <br />because of a known or suspected defect, Liability And Medical Expenses <br />deficiency, inadequacy or dangerous Definitions. <br />condition in it. For the purposes of this exclusion, <br />p. Personal And Advertising Injury placing an "advertisement" for or <br />"Personal and advertising injury": linking to others on your web site, by <br />(1) Arising out of oral, written or electronic itself, is not considered the business <br />publication of material, if done by or at of advertising, broadcasting, <br />the direction of the insured with publishing or telecasting; <br />knowledge of its falsity; (9) Arising out of an electronic chat room <br />(2) Arising out of oral, written or electronic or bulletin board the insured hosts, <br />publication of material whose first owns, or over which the insured <br />publication took place before the exercises control; <br />beginning of the policy period; (10) Arising out of the unauthorized use of <br />(3) Arising out of a criminal act committed another's name or product in your e-mail <br />by or at the direction of the insured; address, domain name or metatags, or <br /> any other similar tactics to mislead <br />(4) Arising out of any breach of contract, anther's potential customers; <br />except an implied contract to use <br />' <br />" <br />" (11) Arising out of the violation of a <br />anther <br />s <br />advertising idea <br />in your <br />' <br />"advertisement"; person <br />s right of privacy created by <br /> any state or federal act. <br />(5) Arising out of the failure of goods, <br /> <br />products or services to conform with However, this exclusion does not <br />any statement of quality or apply to liability for damages that the <br />performance made in your insured would have in the absence of <br />"advertisement"; such state or federal act; <br />(8) Arising out of the wrong description of <br />(12) Arising out of: <br />the price of goods, products or services; (a) An "advertisement" for others on <br />(7) Arising out of any violation of any your web site; <br />intellectual property rights such as (b) Placing a link to a web site of <br />copyright, patent, trademark, trade others on your web site; <br />name, trade secret, service mark or (c) Content from a web site of others <br />other designation of origin or displayed within a frame or border <br />authenticity. on your web site. Content includes <br />However, this exclusion does not information, code, sounds, text, <br />apply to infringement, in your graphics or images; or <br />"advertisement", of (d) Computer code, software or <br />(a) Copyright; programming used to enable: <br />(b) Slogan, unless the slogan is also (i) Your web site; or <br />a trademark, trade name, service (ii) The presentation or functionality <br />mark or other designation of origin of an "advertisement" or other <br />or authenticity; or content on your web site; <br />Page 8 of 24 Form SS 00 08 04 05