STRAIGHTLINE COMMUNICATIONS 7 - 2012

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WC required if consultant has employees N -20'I 2 -087 Q, �W�� -�� CONTRACTOR AGREEMENT LSS: 6/26/12 Tim UI X JUL 2 5 2012 THIS AGREEMENT, made and entered into this 26`h day of June, 2012 by and between Straightline Communications (hereinafter "Contractor "), and the City of Santa Ana, a charter city and municipal corporation organized and existing under the Constitution and laws of the State of California (hereinafter "City "). RECITALS A. The City desires to retain a consultant having special skill and knowledge in the field of professional copywriting, design and publishing services. B. Contractor represents that Contractor is able and willing to provide such services to the City. C. In undertaking the performance of this Agreement, Contractor represents that it is knowledgeable in its field and that any services performed by Contractor under this Agreement will be performed in compliance with such standards as may reasonably be expected from a professional consulting firm in the field. NOW THEREFORE, in consideration of the mutual and respective promises, and subject to the terms and conditions hereinafter set forth, the parties agree as follows: SCOPE OF SERVICES Contractor shall provide copywriting, design and publishing services necessary to prepare the 2012 Water Quality Report, as set forth in Exhibit A to this Agreement. Contractor shall provide media relations services on an as- needed basis. Such services to be performed by Contractor must be authorized in writing by the Water Services Quality Coordinator, prior to commencement of such additional services. Such services include review of information, research, client meetings, article and press release writing, editing and placement, coordinating approvals and interviews. DELIVERY OF WORK PRODUCT Contractor shall deliver to City all work - product resulting from the services provided. City shall retain ownership and control of any work product produced as a deliverable pursuant to this Agreement, including but not limited to photographs, negatives, writings, images, discs, drawings, recordings and videotapes. Contractor authorizes City, in its sole discretion, to make any editorial changes, additions, deletions, abridgment and condensation whatsoever in the body of the Work, and is further authorized to title, sub - title, and change the title and image of the Work, and to couple the Work with any ancillary work, including, but not limited to, other writing, photos, images, sounds, video, and animations, such authorization shall extend to all subsequent uses of the rights owned by the City pursuant to this Agreement. City reserves the right to omit any part or all of the Work submitted by Contractor.