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DIGITAL MAP PRODUCTS A-20112-078 REVIEWED BY <br />2. Exclusions <br />Thiis insurance does not apply to: <br />a. Knowing Violation Of Rights Of Another <br />"Personal and advertising injury" arising out of an <br />offense committed by, at the direction or with: the <br />consent or acquiescence of the insured with the <br />expectation of inflicting "personal and advertising <br />injury", <br />b. Material Published With Knowledge Of Falsity <br />"Personal and advertising injury" arising out of oral, <br />written or electronic publication of material, if done <br />by or at the direction of the insured with knowledge <br />of its falsity. <br />c, Material Published Prior To Policy Period <br />"Personal and advertising injury" arising out of oral, <br />written or electronic publication of material whose <br />first publication took place before the beginning of <br />the policy period. <br />d. Criminal Acts <br />"Personal and advertising injury "" arising out of a <br />criminal act commitled by or at the direction of the <br />insured. <br />e. Contractual Liability <br />"Personal and advertising injury" for which the <br />insured has assumed liability in a contract or <br />agreement. This exclusion does not apply to liability <br />for damages that the insured would have in the <br />absence of the contract or agreement, <br />f. Breach Of Contract <br />"Personal and advertising injury" arising 00 of a <br />breach of contract, except an implied contract to use <br />another's "adverJsing idea" in Your "advertisement". <br />g. Quality Or Performance Of Goods — Failure To <br />Conform To Statements <br />"Personal and advertising injury" arising out of the <br />failure of goods, products or services to conform <br />with any statement of quality or performance made <br />in your "advertisement", <br />h. Wrong Description Of Prices <br />"Personal and advertising injury" arising out of the <br />wrong description of the price of goods, products or <br />services. <br />i. Infringement Of Intellectual Property Rights <br />"Personal and advertising injury" arising out of any <br />violation of any intellectual property rights such as <br />copyright, patent, trademark, trada, name, trade <br />secret, service rnark or other designation of origin <br />or authenticity. <br />However, this eXCILISi011 does not apply to <br />infringement, in your "advertisement", of <br />(1) Copyright; <br />0 <br />EUNICE HEREDIA (PG 7 OF 1g) <br />(2) Slogan, unless the slogan is also a trademark, <br />trade name, service mark or other designation <br />of origin or authenticity" or <br />(3) Title of any literary or artistic work. <br />j. Insureds In Miedia And Internet Type <br />Businesses <br />"Personal and advertising injury" committed by an <br />insured whose business is: <br />(1) Advertising, broadcasting, publishing or <br />telecasting-, <br />(2) Designing or determining content of web sites <br />for other,,; or <br />(3) An Internet search, access, content or service <br />provider. <br />However, this exclusion does not apply to <br />Paragraphs 17.a., b, and c. d "personal and <br />advertising injury" under the Definitions Section. <br />For the purposes of this exclusion, placing an <br />"advertisement "" for or finking to others on Your web <br />site, by itself, is not uonsidefed the business of <br />advertising, broadcasting, publishing or telecasting. <br />lk. Electronic Chatrooms Or Bulletin Boards <br />"Personal and advertising injury" arising out of an <br />electronic chatroom or bulletin board the insured <br />hosts, owns, cir over which the insured exercises <br />control, <br />1. Unauthorized Use Of Another's Nlame Or <br />Product <br />"Personal and advertising injury" arising out of the <br />unauthorized use of another's name or product in <br />your e-snail address, domain name or rnetatags, or <br />any other similar tactics to mislead another's <br />potential customers, <br />m. Pollution <br />"Personal and advertising injury" arising out of the <br />actual, alleged or threatened dr�suharye, dispersal, <br />seepage, migration, release or escape of <br />"Pollutants" at any time. <br />n. Pollution- Related <br />Any loss, cost or expense arising out of any: <br />(1) Request, demand, order or statutory or <br />regulatory requirement that any insured or <br />others test for, monitor, dean up, remove, <br />contain, treat, detoxify or neutralize, or in any <br />way respond to, or assess the effects of, <br />"pollutants"; or <br />(2) Claim or suit by or on behalf of a governmental <br />authority for damages bemuse of testing for, <br />monitoring, cleaning LIP, removing, containing, <br />treating, detoxifying or neutraiizing, ar in any <br />way responding to, or assessing the effects of, <br />„pollutants'". <br />Page 6 of 16 HG 00 01 06 05 <br />