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REQUEST FOR <br />COUNCIL ACTION <br />CITY COUNCIL MEETING DATE: <br />MARCH 4, 2013 <br />TITLE: <br />AGREEMENT WITH CENTRAL PARKING <br />SYSTEM, INC. FOR MUNICIPAL PARKING <br />FACILITIES OPERATO <br />CITY MANAGER <br />RECOMMENDED ACTION <br />CLERK OF COUNCIL USE ONLY: <br />APPROVED <br />? As Recommended <br />? As Amended <br />? Ordinance on 15` Reading <br />? Ordinance on 2nd Reading <br />? Implementing Resolution <br />? Set Public Hearing For_ <br />CONTINUED TO <br />FILE NUMBER <br />Authorize the City Manager and the Clerk of the Council to execute the attached agreement with <br />Central Parking System, Inc. for operating services of the City owned downtown parking facilities <br />for a two-year term, for an annual amount of $30,000, with an option to extend the agreement for <br />three additional one-year terms, subject to non-substantive changes approved by the City <br />Manager and City Attorney. <br />DISCUSSION <br />The City of Santa Ana owns and operates five parking facilities within Downtown Santa Ana. The <br />facilities are vital in providing easily accessible parking for the surrounding retail businesses and <br />numerous visitors to this area. Four of the facilities are multi-level parking structures that <br />accommodate both transient and monthly patrons and a surface lot that accommodates transient <br />patrons. The facilities also provide parking for numerous events held throughout the year within <br />the downtown. The parking facilities provide an initial impression to customers visiting Santa Ana; <br />therefore, the efficient operation and excellent customer service are of primary importance <br />The existing management agreement with Parking Concepts, Inc. was due to expire on December <br />31, 2012, with all renewal options exhausted. On November 19, 2012, City Council approved the <br />release of a Request for Proposals (RFP) for a municipal parking facilities operator, and a three- <br />month extension to the agreement with Parking Concepts, Inc. to allow time for staff to complete <br />the RFP process. <br />Staff advertised and released the RFP on November 20, 2012 to seek a parking management firm <br />experienced in operating municipal parking facilities. The RFP was posted on the city website and <br />the California Public Parking Association. In addition, notifications were sent out to nine parking <br />firms. Requirement of the RFP included: oversight of daily operation and management of the <br />facilities, including, but not limited to: invoicing and collection of monthly fees, issuing validation <br />stamps, collecting parking fees, activation of monthly access cards, preparation of monthly <br />25D-1