25A - AGMT - MUNICIPAL PARKING FACILITIES OPERATOR

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SECTION 2, COMPANY QUALIFICATIONS AND EXPERIENCE I Pages LOCAL SUCCESS STORIES (CONT.) CITY OF NEWPORT BEACH operarmgs S,'oco AI ay 2011 The City of Newport Beach is Central Parking's largest On -Street Contract. It is a true Public -Private -Partnership (P3) and is the first of its kind in California. It is a turnkey operation providing collection, maintenarce, and enforcement services. We conducted a three week technology / feasibility study and made the specific recommendaticns for implementation. Ou- financial models projected a 25-30% revenue uplift using the proposed infrastructure upgrade/ diligent project administration. and operating efficiencies. City Revenue of 2.8M vs. CP Revenue of 3.6M. City Overhead of 500K vs. Central Overhead of 550K, as well as twice the number of employees to properly administer the program. Our 10 month revenue uplift actual is 29.07%. Central purchased/brokered the equipment on behalf of the City. We were able to use our national discount of 55%. Central also deployed/ installed nearly 1 Million in infrastructure in the first month of the contract. Deployment and installation was all handled in-house by Central saving thousands in up -front costs. Central also instituted a Meter Hotline so that patrons can provide feedback and report meter issues allowing us to better serve the public and keep the system operational. CITY OF RIVERSIDE Operatm,g since July 2011 Central Parking was awarded the contract in July 2011. In the first 10 months of managing the City parking program, Central has been successful in increasing Net Revenue by 3.311/o, has added 15 single meter stalls, added 21 multi -space stalls and has written detailed analyses for their annual downtown "Festival of Lights" event, providing ROI assessments for various price points should the city decide to charge for future events. Central also staffed the 2011 Festival of Lights event, providing way -finding signage and customer service ambassadors to serve the approximately 50,000 visitors. Implemented a bi-weekly maintenance reporting program detailing various maintenance projects completed throughout the portfolio. Renegotiated vendor contracts to get more accomplished at the same cost and reduced vendor monthly charges by 50%, due to our national contract. Coordinated with Riverside Police Dept to alleviate vandalism issues in one garage; increased lighting and added security. Tightened protocols on cash -handling and key -carrying practices and various enhancement projects. ANAHEIM REDEVELOPMENT— DOWNTOWN ANAHEIM Operarwo since rebruary. 2010 Anaheim Redevelopment Agency selected Central Parking to operate the Downtown Anaheim parking portfolio in February 2010. Scope includes the management of 5 Parking Structures with over 2.500 spaces in a mixed use environment. Agency was looking for an operator to assist the Agency in coordinating bids for a new PARCS system while managing fully operational facilities. In this short time, Central Parking has successfully coordinated bids for the upgrade of parking equipment on behalf of the Agency. Installation of new Skidata equipment is in progress with ore parking structure completed in February 2011. We have implemented an effective management plan that provides these operations with a consistent level of service. Additionally, we successfully identified all audit loop holes and have introduced online billing for all of their monthly parkers (this was non existent in the past). With the help of our audits, we were also able to increase monthly parking revenue. W_111:191