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WESTBOUND COMMUNICATIONS - 2013
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WESTBOUND COMMUNICATIONS - 2013
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Last modified
5/14/2013 10:38:19 AM
Creation date
5/14/2013 10:23:24 AM
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Contracts
Company Name
WESTBOUND COMMUNICATIONS, INC.
Contract #
A-2013-032
Agency
POLICE
Council Approval Date
2/19/2013
Insurance Exp Date
5/6/2014
Destruction Year
0
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Conduct up to six meetings and presentations with key OCDE and/or school <br />district officials/representatives to promote and advance the ROC and P2P <br />program and activities. <br />Responsibilities: <br />WBC shall: <br />a. Develop the initiative and seek plan approval from the ROC Steering Committee <br />Santa Ana shall: <br />a. Approve plan and activities <br />Completion Criteria: <br />This task is considered complete upon delivery of presentations to the required schools. <br />Completion is planned for the end of Q1/2014. <br />Task 3: 2012 Faith-Based Outreach & Ready Sunday Outreach <br />Objective: <br />Continue implementing program to support and/or staff key faith- based emergency <br />preparedness and up to six Ready Sunday-branded events based on the Project Schedule. <br />Task Description: <br />Handle all aspects of event support, staffing and promotion for the first annual Ready Sunday <br />promotion in 2013 and through Q1 2014. This program will build on the current programming <br />conducted in 2011 and 2012 involving churches, temples, synagogues and other faith-based <br />entities. <br />Responsibilities: <br />WBC shall: <br />a. Develop the promotion and seek approval from the ROC Steering Committee <br />b. Execute the promotion based on the Task Description <br />Santa Ana shall: <br />a. Approve promotion elements <br />Completion Criteria: <br />This task will be implemented throughout the promotional period. Completion is planned for <br />the end of Q1 2014. <br />Task 4: Micro Campaigns <br />Objective: <br />Develop and implement a series of promotions for ROC during 2013 through Q1/2014 <br />Task Description: <br />The micro campaigns will be designated promotional initiatives that will be individually <br />implemented with a specific beginning and end date (see following sub-tasks for specifics). <br />16
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