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<br /> <br /> <br /> <br /> <br /> <br /> Total $125,000 <br /> 'Office Rent is being subsidized by a DTI Board member. <br /> <br /> <br /> <br /> Santa Ana Business Council Inc. <br /> <br /> ADMINISTRATION <br /> Overhead (Office rental, supplies, insurance, misc) ................$12,500 <br /> <br /> <br /> MARKETING <br /> Special Events ...............................................................$40,000 <br /> Artwalk / Sidewalk sale (Spurgeon & 4th Street) $2,000 <br /> Valentine's Day $1,000 <br /> Spring Festival & St. Patrick's Day $2,000 <br /> Quinceanera Expo $3,000 <br /> Mother's Day $8,000 <br /> Father's Day $1,000 <br /> 4th of July $3,000 <br /> Art Fair $2,000 <br /> 16th & Film Festival $5,000 <br /> Lucha Libre & Halloween $6,000 <br /> Noche de Altares $3,000 <br /> Christmas $4,000 <br /> <br /> Advertising (Print/Online) $50,625 <br /> Newsletters $8,750 <br /> Website & Social Media ....................................................$8,750 <br /> <br /> OTHER PROGRAMMING <br /> Holiday Promotions .........................................................$4,375 <br /> <br /> Total $125,000 <br /> <br /> <br /> Total Expenditures $250,000 <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> Page 6 of 6 <br /> <br /> <br /> 12A-12 <br />