070708 Adopt a Facade Improv Rebate Prog for the Downtown

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City of Santa Ana COMMUNITY DEVELOPMENT AGENCY DOWNTOWN FA4VADE IMPROVEMENT REBATE PROGRAM TERMS AND CONDITIONS 1. Purpose The Downtown Fagade Improvement Rebate Program is designed to encourage business and property owners, within the Downtown Fagade Improvement boundary area, to improve storefront facades. Through these improvements, the program is intended to aid in the stimulation of private investment and customer patronage in the City's Downtown by focusing on revitalizing and activating vital storefronts. II. Eligible Improvements Eligible fagade improvements include those that improve the exterior aesthetic appearance of a building storefront of a commercial enterprise and are visible from the street. A storefront shall be well designed and is defined as a street fagade with at least one entrance and has the appearance of an independent store. By definition, a fagade is the cosmetic face of a commercial enterprise. Rear and side facades are eligible if determined by the Agency, on a case -by -case basis, to be an accepted business entry to the ground floor. Some examples of eligible fagade improvements include but are not limited to: • Exterior building materials and architectural features • Signage • Awnings • Steam cleaning • Painting • Elimination/alternatives to bars on windows • Anti - graffiti measures • Landscaping and irrigation (if visible from street) • Decorative and security exterior lighting and display window lighting • Window display improvements such as staging and lighting • Exterior historic building restoration IIL Program Benefits Storefront Max Rebate % of Total Minimum Cost to Get Max Rebate 24'orless $15,000 90% $17,000 25' -45' $30,000 80% $37,500 46'— 55' $45,000 70% $64,500 56' — 90' $60,000 60% $100,000 Over 90' $75,000 50% $150,000 • Maximum rebate for physical improvements, including City permit fees, is $75,000. • Amount of available rebates will vary in accordance with yearly budget. IV. Project Requirements Project location must be within the Downtown target area (please refer to map). Fagade improvements must follow City design guidelines. Additionally, any non - conforming improvements must be removed, if physically feasible, Improvements on registered historic buildings may require approval from the Historic Resources Commission. Fagade program covers the first 2 stories of building. Exterior historic architectural features above this level will be accepted on a case -by -case basis. E —1