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Santa Ana Small Business Incentive Program <br />December 2, 2013 <br />Page 3 <br />3. In addition to the qualifying criteria, each business will be required to complete a business <br />development training workshop in areas such as business plan assistance, access to <br />capital and profit sustainability. The City will be working in partnership with the Orange <br />County Small Business Development Center to offer these workshops to businesses for a <br />nominal fee. This workshop fee can also be reimbursed through the grant program. <br />Offering start -up businesses rebate money and requiring them to attend a business <br />development training course will increase their likelyhood of succeeding. <br />4. Launching of the Program: Upon approval of this program, staff will develop a marketing <br />package which will include printed media, as well as content for inclusion on the City's <br />website. The City will also be working with local business associations such as the Santa <br />Ana Chamber of Commerce, downtown business organizations, and the Santa Ana <br />Merchants Association to disseminate information on this new program. A component of <br />the program is to encourage new businesses to work closely with City staff to learn about <br />other City business services and resources available to assist them. Each business will <br />receive a City marketing package identifying various city business resources such as the <br />site selection assistance, job hiring and employment training services, and how to find <br />other available financial assistance. <br />Small businesses are the backbone of any municipal economy, including Santa Ana. New small <br />businesses usually do not have the personal assets to infuse into their entrepreneurial venture <br />and may have a difficult time making it through the intial years of start -up. This grant incentive <br />may provide the assistance needed to mitigate those costs, thus increasing the probability of a <br />more successful venture. With the dissolution of Redevelopment programs and Enterprise <br />Zones, this program will provide the City with a much needed economic development tool and <br />offer financial assistance to the growth and prosperity of small businesses. <br />FISCAL IMPACT <br />Funds in the amount of $400,000 are available in the Community Development Block Grant <br />account (no. 13518783 - various). <br />APPROVED AS TO FUNDS AND ACCOUNTS <br />Nanc ong, XICP Francisco Gutierrez eJ <br />Interim Executive Di ector Executive Director <br />Community Develo ment Agency Finance & Management Services Agency <br />NF /MM /kg <br />Exhibit: 1. Eligibility Maps <br />2. Terms and Conditions <br />3. Draft Application <br />29A -3 <br />