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• A <br />CITY COUNCIL MEETING DATE: <br />MARCH 4, 2014 <br />TITLE: <br />RESOLUTION CALLING FOR WATER <br />SUPPLY ALERT <br />CITY MA AGER <br />RECOMMENDED ACTION <br />CLERK OF COUNCIL USE ONLY: <br />❑ As Recommended <br />❑ As Amended <br />❑ Ordinance on 1" Reading <br />❑ Ordinance on 2nd Reading <br />❑ Implementing Resolution <br />❑ Set Public Hearing For <br />CONTINUED TO <br />FILE NUMBER <br />Adopt a resolution calling for a Water Supply Alert urging Santa Ana residents and business <br />owners to take extraordinary water conservation measures. <br />DISCUSSION <br />On January 17, 2014, Governor Edmund G. Brown, Jr., declared a state of emergency and <br />directed State officials to take necessary actions to prepare for drought conditions. In addition to <br />calling for an aggressive water conservation public awareness campaign, the governor issued a <br />proclamation urging Californians to reduce their water use by 20 percent. <br />As California's record dry conditions persist, it is imperative that the City of Santa Ana increase <br />awareness of this critical issue and inform its residents and business owners of the new mandate <br />to conserve water. It is equally imperative they understand the value of water conservation as a <br />life -long endeavor to ensure environmental sustainability and quality of life. Adopting this <br />resolution will be a significant step in encouraging efficient water use and conservation practices. <br />In support of these endeavors, City staff will intensify ongoing public education efforts on drought <br />awareness and water conservation practices. The City's Public Works Agency Water Enterprise <br />annually budgets $40,000 for Water Conservation Program activities, which include organizing and <br />attending public outreach events and offering water conservation rebates. <br />There is no environmental impact associated with this action. <br />55A -1 <br />