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Goal #3 –Economic Development <br />Objectives – <br />1.Implement a comprehensive Economic Development strategy to ensure <br />that Santa Ana is a City with a vibrant business climate that is accessible, <br />user-friendly and welcoming to all residents and visitors. <br />2.Create new opportunities for business/job growth and encourage private <br />development through new General Plan and Zoning Ordinance policies. <br />3.Promote a solutions-based customer focus in all efforts to facilitate <br />development and investment in the community. <br />16 <br />