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Appropriation Adjustment and Amendment <br />September 16, 2014 <br />Page 4 <br />STRATEGIC PLAN ALIGNMENT <br />In March, 2014, the Santa Ana City Council adopted the Santa Ana Strategic Plan. This policy <br />document established specific goals, objectives and strategies to guide the City's major efforts <br />during the next five years. Many of the objectives and strategies identified under the Goal of <br />Economic Development were related to business /job growth and improving customer service and <br />efficiency to promote development in the City. <br />Approval of this item supports the City's efforts to meet Goal No. 3 Economic Development, <br />Objective No. 3 (promote a solutions -based customer focus in all efforts to facilitate development <br />and investment in the community), Strategy C (explore opportunities to encourage a business <br />friendly environment within the city through the reduction of non - essential regulatory <br />requirements, improved coordination between agencies for development review and addition of <br />monetary incentives), Goal No. 5 Community Health, Livability, Engagement & Sustainability, <br />Objective No. 3 (facilitate diverse housing opportunities and support efforts to preserve and <br />improve the livability of Santa Ana neighborhoods). Additionally, by utilizing ongoing revenue <br />that exceeds projected revenues this action also supports Goal No. 4 City Financial Stability, <br />Objective No. 2 (provide a reliable five -year financial forecast that ensures financial stability in <br />accordance with the strategic plan), Strategy A (adopt a budget that is in alignment with the <br />financial forecast and strategic plan). <br />FISCAL IMPACT <br />Increased development activity in Fiscal Year 2013 -2014 resulted in approximately $772,000 <br />additional Planning and Building Agency revenue. While construction activity is variable based <br />on market conditions, the number and scope of new residential, commercial and industrial <br />projects received to date indicate a sustained increase in Planning and Building revenues above <br />the projected amounts for Fiscal Year 2014 -2015 and the foreseeable future. This increased <br />revenue will be used to offset the increased costs associated with additional Building Division <br />staff (5 positions) in the amount of $565,000 in salaries and benefits (Account 01116530). <br />Funding for the two Planning Division positions at an estimated cost of $190,000 (Account <br />01116510) will be provided through the savings resulting from the deletion of a Principal Planner <br />position ($137,872) and two part-time planning technician positions ($52,628) resulting in no net <br />increase in costs to fund these positions. <br />APPROVED AS TO FUNDS AND ACCOUNTS: <br />pA+ �� <br />Karen Haluza <br />Interim Executive Director <br />Planning and Building Agency <br />M F: rb <br />MFIRFCA — Building Safety and Planning Positions - RFCA g- 162014 <br />Francisco Gutierrez <br />Executive Director <br />Finance and Management ServicesJl6'- <br />55A -4 <br />