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GENERAL TERMS SHEET <br />Sponsor will perform the obligations as set forth in <br />EXHIBIT A, attached hereto and made a part hereof, and <br />shall be responsible for providing all other elements for the <br />Fiesta (that are not set forth in EXHIBIT B, attached hereto <br />and made a part hereof). <br />If Sponsor performs all of its obligations <br />hereunder, Disney will provide the items for the Fiesta as <br />set forth in EXHIBIT B hereto. <br />A. During the Fiesta Period, Sponsor will not <br />conduct any other Fiestas in the Territory with any theme <br />park, amusement park, resort, vacation destination or <br />cruise line. <br />B. Disney may license to Sponsor certain <br />pre -taped features, artwork, logos, film clips, audio tapes, <br />video tapes, CDs, MP3s, MP4s, photographs, slides, <br />symbols, characters, copy, JPEGs, layouts, trademarks, <br />tradenames, scenes and/or depictions of the Resort, <br />interviews with cast members and/or other intellectual <br />property that is owned by Disney or its parent, related, <br />affiliated or subsidiary companies (collectively, the "Disney <br />Materials"), Sponsor shall only use the Disney Materials: <br />(1) in the form created by Disney (except as otherwise <br />approved in writing by Disney); (2) within the approved <br />Fiesta Materials (as hereinafter defined); (3) during the <br />Fiesta Period; and (4) with a properly located copyright or <br />other legally prescribed or required notice in the form <br />designated by Disney. Sponsor shall not use the Disney <br />Materials for any other purpose without Disney's prior <br />written approval. <br />C. It is hereby specifically understood and <br />agreed that no rights in and to any musical compositions or <br />musical recordings are granted hereunder and such rights <br />must be obtained by separate agreement between Sponsor <br />and the applicable rights holders. <br />D. All materials relating to the Fiesta <br />(including, without limitation, radio spots, television spots, <br />print advertisements, billboards, 13 -roll, sales pieces, official <br />rules and web pages) (collectively, the "Fiesta Materials') <br />and the intended placement and use of the Fiesta Materials <br />shall be approved, in writing, by Disney prior to their <br />production and/or dissemination. Approval by Disney of <br />the use or manner of use of any of the Fiesta Materials <br />hereunder (including, without limitation, the official <br />contest/sweepstakes rules) shall not constitute an opinion <br />as to the legal appropriateness or adequacy of the Fiesta <br />Materials, and Sponsor's use of the Fiesta Materials shall <br />be solely Sponsor's responsibility. All Fiesta Materials <br />containing any Disney Materials shall be created and <br />produced within the United States pursuant to applicable <br />laws. All such materials shall contain appropriate mention <br />of all participants in the Fiesta as designated or approved <br />in writing by Disney. <br />E. It is acknowledged that the rights and <br />powers retained by Disney and/or its parent, related, <br />affiliated or subsidiary companies (collectively, the "Disney <br />Companies') hereunder are necessary to protect <br />copyrights, trademarks and property rights of the Disney <br />Companies and, specifically, to conserve the goodwill and <br />good name of the products of the Disney Companies and <br />the name "Disney", and therefore Sponsor agrees that it <br />will not take any action with respect to the Fiesta that is <br />likely to detract from, or impugn the public acceptance and <br />popularity thereof, or impair their legal status. <br />F. Because Disney is a diversified company <br />that is involved in many industries and creative endeavors <br />throughout the world and is constantly in the process of <br />developing new ideas, Sponsor acknowledges that Disney <br />may have developed, or be in the process of developing, <br />ideas, concepts or proposals that are similar to any Fiesta <br />Materials developed by Sponsor. Sponsor understands <br />and agrees that Disney's use, development or production <br />of products or materials containing features or elements <br />similar to any such Fiesta Materials shall not entitle <br />Sponsor to any compensation if Disney determines that it <br />had an independent right to use such features or elements, <br />either because such features or elements were not new or <br />novel, were in the public domain, were not originated by <br />Sponsor, were independently conceived by Disney or <br />because other persons may have submitted or hereafter <br />submit material containing similar features or elements. <br />IV. <br />A. Sponsor shall obtain and maintain in full <br />force and effect all permits, approvals, licenses, <br />authorizations, consents and releases required in <br />connection with this Agreement. Sponsor shall not infringe <br />the rights of any third party, including, but not limited to, <br />infringements of any composition, master recording or any <br />performance or other applicable right with respect to any <br />composition or master played or caused to be played by <br />Sponsor in connection with the Fiesta. In furtherance and <br />without limiting the generality of the foregoing, Sponsor <br />shall obtain any and all necessary permissions and be <br />responsible for any and all payments that may become due <br />as a result of its use of any materials embodied in the <br />Fiesta, including but not limited to permissions from and <br />payments to actors, writers, directors, owners and/or <br />administrators of any musical compositions and/or <br />recordings, other music rights holders and musicians <br />and/or applicable unions or collective bargaining entities <br />and any necessary music performance licenses. Sponsor <br />shall be responsible for obtaining and maintaining any <br />public performance license as may be required, including, <br />but not limited to, ASCAP, BMI and SESAC. <br />B. Except as otherwise expressly provided <br />for in this Agreement or otherwise consented to in writing <br />by Disney, Sponsor, by virtue of this Agreement, shall <br />acquire no right to use, and it shall not use or allow the use <br />of, the name "Disney" (either alone or in conjunction with or <br />as a part of any other word, mark or name) or any marks, <br />fanciful characters, designs, copyrighted works or other <br />intellectual property of any of the Disney Companies: (1) in <br />